With only 10 cars in 1999, Allô’s Call Center receives today more than 1,500 calls daily, round the clock.
Leader in transportation, Allô executes around 2,000 sorties per day, moving up to 6,000 people.
The challenge was to define Allô Taxi as a reference and a leading service through a design evolution
from existing logo into a modern and engaging new Brand Identity by highlighting Allô as a distinctive
keyword, representing the company’s quality service and variety of offers. The new and refreshed
logo is dynamic, clean, bold and easily recognized from a distance by customers and reflects
the innovative services and professional qualities that got them where they are today.
