Yen Thi's profile

Short Film: Ky Tam Copywriting

Welcome to explore THE LAND of "Ky Tam"
OVERVIEW
This fanpage is dedicated to the Lion Dance theme, highlighting the film's core values and providing updates on related special events. And, stimulate the audience's curiosity about the film from the engagement phase to the awarnesse leading up to the movie's release date.
About Fanpage Ky Tam Social goal 
Communications for the short film Ky Tam aim to amplify the message of 
"Unlocking" the emotions of happiness, ensuring every step taken is profound and meaningful. 
One aspect is to foster a deep understanding of the "special connection". One part aims for everyone to see that:
 "GEN Z never forgets the traditional values of the nation"

Phase 1: Is dedicated to building anticipation and sparking interest before the official launch, we aim to pique curiosity and set the stage for an unforgettable cinematic experience.
From there, I steer the content direction create hints about the Lion Dance element will be seamlessly integrated into our story with a delicate touch, incorporating cultural elements for a familiar.
Mood & tone: Authentic, exciting, Feel young, Friendly

​​​​​​​Moving into Phase 2, our central objective is to provide the audience with a deeper understanding of the characters and storyline.  Additionally, we'll proudly unveil our sponsors, acknowledging their support and involvement in this project. ​​​​​​​
​​​​​​​So, Content direction Intertwine the threads of personal aspirations into the short film 'Ky Tam,' creating emotional connections that resonate with the deepest dreams within each person's heart.
​​​​​​​Phase 3 is all about sustaining the momentum we've built. We aim to drive final interactions, creating a sense of excitement and further enhancing audience interest.
​​​​​​​Content direction follow evoke the poignant memories of a "sorrowful past," where the flame of passion in the heart remains "burning ardently." Ultimately, crescendo into an explosion of powerful emotions, giving way to a profound sense of "happiness."
With hopes of creating stir emotional connections, encapsulating the essence of the deepest aspirations nestled within each individual.
Scan the QR code or click on the link:

Thank you very much for taking the time to review my project. 
I look forward to receiving your feedback below!

CREDIT (Fanpage: Phim Ngan Ky Tam)
​​​​​​​Project’s Visual Lead: Bui Thuy Quynh 
Social Visual: Bui Thuy Quynh
Project’s Content Lead: Yen Thi (Rosy Hemian)
Social Copywriter: Yen Thi (Rosy Hemian)
Collaborators Content: Kieu My, Anh Linh
Short Film: Ky Tam Copywriting
Published:

Short Film: Ky Tam Copywriting

Published:

Creative Fields