Hellenic dacha®
identity
Creating the brand style for the luxury boutique hotel "Hellenic dacha" in Gelendzhik.
Two centuries ago, this place was a retreat for the Russian intelligentsia. Today, the boutique hotel is a symbol of status and history.
In developing the identity, we drew inspiration from the visual style of ancient Greece and the architecture of country estates. Dark noble shades and monograms evoke the heraldry of noble families, while the refined and sophisticated style emphasizes the historical and premium branding.
The emblem of the logo is based on the image of an ancient Greek persona, creating a minimalist portrait of Hellen in the style of late geometric art. The visual execution technique is inspired by ancient Greek painting from the beginning of the classical period. The emblem, in the form of the letter "H," is based on the architectural image of a fluted column from ancient Greece.
The neoclassical style of the "Hellenic dacha" project is a modern visual language with a rich history, aiming to be "Timeless."
