AWP — AS WE PROCEED's profile

DEPT.SUSHI – BRAND

Branding


DEPT.SUSHI – BRAND

JUST AS RAW AS THE FOOD

Launched by WITH Hospitality Group, the team behind one of Montreal’s most respected sushi restaurants (RYU), Dept.Sushi is the ghost kitchen that always delivers. Influenced by 90’s candies and pre-rolls, we've tapped into the street hype and the playful vibes that leave you high on life. Vibes of underground venues — marked by double-raffle tickets aesthetic and a shameless attitude — emerge through the brand’s low-fi graphic system and tone of voice just as raw as the food. ​​​​​​​


SPECIAL THANKS TO
CREATIVE, ART DIRECTION BY AWP
CONCEPT, CASTING : MARIANE VAILLANCOURT, AWP
PHOTO : ALEXIS BELHUMEUR
PRODUCTION : ÉMILIE MERCIER
PRODUCTION ASSISTANT : AICHA BALDEE MORIN
STYLING : MARYLINE G. LEDUC
MUAH : CLAUDINE JOURDAIN
MODELS : ROY, GERTRUD, AMÉLIE, JEAN-PHILIPPE, JULIE

AWARDS
ADCC, ADVERTISING & DESIGN CLUB OF CANADA – BRONZE
ART DIRECTOR’S CLUB ADC101, FINALIST
CONCOURS IDEA – BRONZE


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THANKS FOR LOOKING!
DEPT.SUSHI – BRAND
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