You could be drinking with Evan right now. Using snarky, in your face copy, this campaign demands people stop what they’re doing and have some fun. Whether it's during the afternoon subway commute or just hangin' out taking a Saturday stroll; the 'Drink with Evan' campaign utilizes spit-fire Kentucky attitude that will inspire more people to get out and drink true, authentic bourbon. Although we recommend mingling and going out with friends, Evan Williams Bourbon is just as enjoyable by simply sitting back and enjoy a glass at home.
Additional Campaign Elements : (photos will be uploaded soon)
Bourbon glass and coasters set.
Bus pamplet including Evan Williams bar map.
Public trash can mini model that points pedestrians to the nearest bar serving EW.
