Time:Mashin
An Eraserheads Promotional Campaign Using Nostalgic Novelty Item
My final production design for my subject VC 200 class. Had the chance to proved that your childhood heroes are your best allies. I am a big fan of the Eraserheads even though I am not still old enough when they were really popular in my country.
The blank portion of the front cover was made for the lenticular picture of the past album covers of the Eraserheads. Fans can insert the lenticular pictures on the blank part of the CD cover.
The list were made by 150 fans who answered my survey. And the top 10 songs were listed and chosen as the main track of the supposedly the Eraserheads come back album and concert.
The full cover of the album, Time:Mashin.
The album design concept was to show how someone can remember something when cleaning up things in their rooms.
The release were accompanied by a comeback concert of the Eraserheads at the Smart Araneta Colliseum. And before the said concert, the fans must buy the box set or the album for the pre-event.
After the release of the album, fans would get this ballot ticket to have the chance to be part of the pre-event of the said concert. Aside for having the top 10 most popular songs that are listed in the album. Fans can also vote for the 3 underappreciated songs of the Eraserheads that would be part of the concert's main song list.
*The ballot tickets are free inside the box set and in the album.
The said handshake event ticket was to invite fans not only to buy the album but also to enjoy talking and meeting the band while of course, shaking each members hands.
I had the best stressful-fun memories making this final production. And I must say, indeed, doing things you like is better than doing things you're good at.
Hope you enjoy the designs!
Thank you for reading!
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You can contact me at: raziljacinto@gmail.com