Attracting the attention of a teenage bully is a signifcant challenge. Most anti-bullying campaigns speak to the bystander or victim of bullying. The purpose of this poster triptych is to directly target the bully by portraying their potential, unhappy future. The addition of a real chain connecting the past and future bully together would gain attention and create a strong impact amongst the teenage audience.

 

A big thanks to Zach Rossman for the fantastic illustrations. http://www.zachrossmanillustration.com