OATRIGHT
Visual Identity / Packaging
Today, many established players have come to fill the expansive international market of plant-based milk. Regardless, challenger brand Oat Right is spotted breezing through the market in bright sp
Shown here is our identity design for them. A rational system that easily translates from pack to billboards. Offset with a playful typography treatment and brought to life through the use of vivid colours, clever copywriting and fun mascots to convey Oat Right's cheerful and unrelenting character.
