This tech pack was developed in partnership with a shoe magazine, choosing this prototype as the first ever concept for the brand. While this design was never completed as a full run, there were several iterations created for future development.
Early renders depict a product design study for Nike's N.354 shoe line, injecting even more experimental and adventurous spirit into its already iconic product lineup. With a "chunky" style to contrast its typical lean material studies and silhouettes, this design is a nod to a cultural movement toward bold statements in form. Its foam outsole is layered and features a center bubble that surrounds the foot, creating an illusion in its overall depth. Utilizing recyclable, raw materials, this concept encourages its wearers to embrace a more sustainable future.
