Round by Design:One Globe Kids
Round by Design: corporate brand development and their first product line - One Globe Kids: logo, illustration and website design
Round by Design: corporate brand development and their first product line - One Globe Kids: logo, illustration and website design
The guiding principle of One Globe Kids is a belief in the curiosity, creativity and openness that come from knowing about the world. Their product is a series of apps in which local children teach global children about their country, language and lifestyle. Given the exploratory setting the apps create, the website is illustrated to match: a dense forest populated with global trees, incorporating characters and elements from the featured country's app. As extensive travel is a production requirement, the identity system includes the use of rubber stamps for the corporate address. Additional materials included web ads and email.