Biomedical Research Institute
Brigham and Women's Hospital
Brief
Create a modernized look for the BRI and establish a cohesive identity across different media. Design posters, web pages, booklets, etc as needed.
Approach
I went with a minimalistic look to focus on the content and highlight events and achievements. The main typeface I used is rounded, which makes the design inviting but still professional enough for a hospital. All designs use the hospital’s official color: Pantone 633 CVC.
