Regraphy
Brand Identity ｜ Application Design
Regraphy is a photo studio in Yeonnam, Seoul.
Regraphy, whose slogan was to provide an identification photo without failure,
We are serious about photography. I sincerely hoped that the overall brand identity of the photo studio would be reflected,
and this became a graphic motif.
In addition, a bright and transparent look & feel was devised to provide a comfortable and enjoyable feel
so that the joy that the photographer himself feels can reach the guests.
Visual Motif
camera interface + transparent = pleasure
I thought it would be the interface graphic elements of the camera that could make the most of a photo studio feel.
So, I set the graphic for level and the graphic for focus as the key visual motif.
In addition, transparent materials are used throughout the interior as well.
Identity Design
Identity design was carried out through transparency, level, and R icons derived through the previous processes.
Transparency-controlled graphics, level-controlled motion, and studio-representing R graphics were unleashed from the brand's overall touchpoint.
Regraphy Rebranding Project
2021
Client
Brand Designer
©2021 Jiwoong Baek. All Rights Reserved.
