Bookcover Redesign

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Bookcover Redesign
"Vanishing Acts" by Jodi Picoult

In this first project for my typography 2 class we were to do a book cover redesign. We were to read 3 different books and then decide which one we wanted to go forward with in the redesign process. We created 3 different book covers that had 3 separate audience personas that we were targeting. One of mine was targeted at an 8th grade girl, the second at a college student girl, and the third was a working mom. I chose to work with 3 different symbols that were reflected in my book for each cover. They are 3 different directions, but still the minimalist approach I was trying to achieve.

This book cover was targeted at the 8th grade girl because of the child-like appearance in type and the pearls.

left to right: interior flap 1, back cover, spine, front cover, interior flap 2

This is the pattern that went inside the book cover above. It is a continuous string of pearls and part of it spells out the name of the title.

This book cover was targeted at the working mom because it has a reference to alcohol and also a baby bottle, which would be most appropriate in relating to a mom's life.

left to right: interior flap 1, back cover, spine, front cover, interior flap 2

This is the interior pattern for the book above, It is a continuous pattern of alcohol bottles.

This book cover was targeted at the college student because it looks more sophisticated and advanced from the distressed looking cover. It also looks a little bit more scary, but also intriguing.

left to right: interior flap 1, back cover, spine, front cover, interior flap 2