What Does Your Hair Sound Like?
These were some fun radio ads which came out of a very boring 'ol brief. The client had requested us to write a :30 second radio ad explaining the benefits of Nano Technology Shampoo and how it reduced hairfall in Teenagers. Hair fall is a common problem in the Middle East due to the lack of proper de-salination plants in the country.
My first thought was, "Nano -what????" I decided to speak to our Target Audience (Teens) in their language. The outcome was a fun day in the studio. Special thanks to former Ogilvyer Kate Bretton for helping out with the V/Os.
Face the Music
Cramp your Style
