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LOTZ BURGER | Brand Identity

IDNB 아이디엔비
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LOTZ BURGER  |  Brand Identity

Client : LOTTERIA 
Services : Research & Analysis, Brand Strategy, Brand Identity, BX Matetials, Visual Style Guideline, Design Specifications 
Creator : Seung-Beom Kim, Heung-ki Kim, Kyuri Park, Seonah Ahn 
Year : 2014

Brand Identity of LOTTERIA's flagship burger "LOTZ BURGER" tried to express the rich(Lots) texture of the thick(Lots) beef patty with brownish bold word mark, and to combine five star motif with LOTTERIA's brand color to express the nostalgia and excellent quality of the authentic original American burger.
B&F BI brand identity design burger design burger identity design idnb Lotteria lotz burger QR bi quick restaurant bi
B&F BI brand identity design burger design burger identity design idnb Lotteria lotz burger QR bi quick restaurant bi
B&F BI brand identity design burger design burger identity design idnb Lotteria lotz burger QR bi quick restaurant bi
B&F BI brand identity design burger design burger identity design idnb Lotteria lotz burger QR bi quick restaurant bi
LOTZ BURGER | Brand Identity
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LOTZ BURGER | Brand Identity

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