Daria Polozhentseva's profileСергей Бачурин's profile

Коллаборация Моргенштерн+Альфа-Банк

Multiple Owners
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drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban

Альфа-Банк + Моргенштерн

аrt direction / design даша положенцева
3D design арсений меховников
motion design александр бурлаков


Моргенштерн на месяц стал сотрудником Альфа-Банка. Это послужило началом разработки дропа, который он анонсировал и продавал в офисе. В него вошли худи, «моргенбокс» и пакет, а также элементы графического оформления интерьера в день продаж. Источниками вдохновения  стали актуальные для поколения Y визуальные атрибуты, вернувшиеся из нулевых, эстетика бунта, провокации и современные брутальные леттеринги. 
​​​​​​​Моргенштерн эксцентричный и не лишенный самоиронии персонаж. 
Вот так он высказался о своем лице:  ​​​​​​
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
это стало ключевым образом для создания «моргенбокса» -- коробки, в которой находятся маска, бирка, носки, лак для ногтей, беруши и стикерпаки с уникальным дизайном.
Были использованы готическая фрактура, брутальные 3D-конструкции, элементы графики татуировок, фирменные банковские цвета и хлесткие объекты-образы
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban


drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
анимация / Александр Бурлаков
3D-объекты / Арсений Меховников


drop brand identity Clothing graphic design merchandise print Social media post streetwear Urban
Коллаборация Моргенштерн+Альфа-Банк
Published:
Daria Polozhentseva's profileСергей Бачурин's profile
Multiple Owners

Owners

Daria Polozhentseva's profile
Moscow, Russian Federation
Сергей Бачурин's profile
Russian Federation

Коллаборация Моргенштерн+Альфа-Банк

Published:

Creative Fields