TRUE TO ORIJIN’S INIMITABLE VFX DICTION, THE “SUPERHEROES ROCK UP” CAMPAIGN CONCEPTUALISED FOR M-NET MOVIES, DELIVERED A THEME-PIECE SHOWCASING A VISUAL SMORGASBORD OF THE SUPERHERO MOVIES FEATURED DURING OCTOBER. WITH THE NARRATIVE WOVEN AROUND A HUSBAND’S TALL TALE OF WHY HE ARRIVED HOME LATE (AGAIN) FROM WORK – AND JUST 2 WEEKS OF VFX PRODUCTION - WE CREATED A REALISTIC RENDITION OF OUR CHARACTER INTERACTING WITH SOMETHING AS IMAGINARY AS THE SUPERHEROES, WITH A TRUE SOUTH AFRICAN SENSE OF HUMOUR.
