Strategic Creative Conceptual with a proven record of developing creative campaigns. With over 13 years of experience delivering industry-recognized creative solutions for major brands. A recognized creative leader with the ability to successfully sell ideas, inspire teams and deliver Creative results.
Creative Strategy: • Creative projects that showcase strategy and effectiveness; successful management for all aspects of a project; from brainstorm sessions to schedules. • Overseeing development and execution of visual elements from conception, through design and pre-press in wide variety of communications m… Read More
Creative Strategy: • Creative projects that showcase strategy and effectiveness; successful management for all aspects of a project; from brainstorm sessions to schedules. • Overseeing development and execution of visual elements from conception, through design and pre-press in wide variety of communications media − advertising (print, TV, radio, etc.) − promotional materials (point of sale, signage, premiums, etc.) • Lead all creative disciplines in developing overall vision; and quick delivery of Creative results. • Understanding what a big idea is and delivering them consistently. • Possessing advanced creative conceptualization and artistic ability in drawing and story boarding • As creative leader, ran day-to-day creative process on multiple accounts and new business pitches. • Ensuring creative scope, schedule and budget are accurate.
Branding: • Extensive experience in brand marketing strategy, advertising and brand campaign strategy. • Providing strategic and creative input and contributing to the growth of brands. • Ensuring that holistic plans are consistent with brand visual identity and leveraged across all consumer touch-points. • Analyzing the product market history, week & strength point, the demand expectations and the market studies results. • Following up the implementation of the market plan to insure efficiency of the market activities and its effect on increasing the company market share.
Publishing: • Award winning magazine designs demonstrating a clear understanding of the dynamic relationship between type and words. • Intimate understanding of the creative flow and structure of magazines. • Designed and managed a diverse range of publications. • Leading teams of layout artists and designers, working closely with editors and contributors (photographers and illustrators) and handling outside suppliers. • Developing strong working relationships between editorial and sales with a thorough understanding of the business of magazines. • Excellent knowledge of the publishing process and very proficient at handling workflow and system processes
Publications: • Autocar Egypt • FourFourTwo Egypt • The World In – The Economist (UAE \ Egypt) • Evo Egypt
Management: • Excels at motivating and inspiring teams to deliver superb creative work under tight deadlines. • leading cross-functional team collaboration, and developing industry outreach opportunities • Acting as a reference and leader for the team, consistently motivating them and seeking them.
Software: • Mac OS and Windows, Adobe Suits, Microsoft Office, AutoCAD (2D / 3D). Read Less