Xabier Liceaga
Creative Director and Host at The Brand Resort
Bogotá, Colombia
+57 3123673935
xabilice.com
Big Ideas Hunter. Trying to Improve the World and People's Live through Technology and Innovation. Creative Director and Host at The Brand Resort.
Work Experience
The Brand Resort
Host
The Brand Resort is an innovation therapy that transforms industries and prepare your brand for the future, making your business better, more sustainable, more human and more fluid in the way of relating to people.
June 2016
- Present
Bogotá, Colombia
Circus Marketing
Creative Director
CLIENTS: Unilever (Axe, Rexona, Pond's, Knorr, Holanda, Dove, Sedal, Vasenol, Ades...) Nestle, Bacardi, Puma, Diesel, HBO Latam, Grupo Modelo (Corona, Pacífico, Victoria), Sony Electronics (Bravia, Vaio, Audio)
March 2011
- November 2012
Mexico City, Mexico
La Despensa México
General Creative Director
CLIENTS: Diesel Fragrances, L’oreal, Mastercard, Tyson, Volaris, Martí, Sushiitto.
RESPONSABILITIES: build the team and lead the start-up of the agency.
RESPONSABILITIES: build the team and lead the start-up of the agency.
January 2010
- February 2011
Mexico, Mexico
LOLA Lowe Latina
Creative Director
CLIENTS: Axe, Magnum, Cornetto, Signal, Rexona, Telecinco y Disneyland Paris.
RESPONSABILITIES: Lead and coordinate the digital and below side of the campaigns, for the local and global clients.
RESPONSABILITIES: Lead and coordinate the digital and below side of the campaigns, for the local and global clients.
May 2008
- January 2010
Madrid, Spain
Remo D6
Creative Director
CLIENTS: Digital+, Sogecable, Nike, EasyJet, Bridgestone, Sanitas, Ben&Jerrys, Siemens.
March 2005
- April 2008
Madrid, Spain
Shackleton
Creative Supervisor
CLIENTS: Nokia, Cepsa, BMW, Real Madrid, Caser, Save the Children, Coca-Cola.
March 2004
- March 2005
Madrid, Spain
CP Proximity
Creative Director
CLIENTS: Teatro Municipal, Clínica Alemana, Cecinas San Jorge.
RESPONSIBILITIES: Selection and training of the creative teams and lead the creative works of the major clients.
RESPONSIBILITIES: Selection and training of the creative teams and lead the creative works of the major clients.
April 2002
- March 2004
Santiago, Chile
Di Paola / WPP
Creative Director
CLIENTS: Accor, Telecom, Dell, Unicef, Greenpeace, Pfizer, Procter&G, Shell, Bank Boston.
November 2000
- March 2002
Buenos Aires, Argentina
Dimensión DMD
Creative Copy
CLIENTS: Euskaltel, Unicaja, CAM, Kutxa, BBK, Gobierno Vasco, CCC o Galgo.
August 1998
- October 2000
San Sebastian, Spain