Demonstrate exceptional skills through camera work, lighting, and graphic
creation. Design and innovate digital content and campaigns to promote the
AR500 brand. Research and update brand style guidelines. Recreate photo
archive for an upcoming rebrand, website, and promotions. Create flyers,
patches, shirts, logos, and assets for marketing and customer departments.

Producing and capturing high-level quality, consistent, and color accurate
commercial images. Coaching clients on how to present confidence with
approachability during photo sessions. Processing raw images using
different software and post-processing techniques to create sharp and
color accurate images.

Created designs and layouts for new product campaigns. Researched and
built branding strategies to improve customer relationships and company
image. Communicated design intent and impact using brand guidelines.
Produced and planned photo shoots, print collateral, digital advertising,
trade show materials, and packaging assets.

Photographed all product images and organized a digital asset library.
Improved outdated print collateral for dealers and retailers. Provided
research to build a successful website with easier user experience in mind.
Communicated with the web designer and provided direction with
wireframe mockups. Generated sales through creating Facebooks ads
during peak holidays.

Retouched hundreds of product images for new e-commerce website
within two weeks. Improved color, clipping paths, custom shadows, and
removed dust and unwanted reflections from photos.