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My meticulous approach to design and direction first involves hearing client's challenges and objectives. Follow-up questions help me to excavate deeper insights and evolve purposeful solution concepts. Design is the outcome — the process is far more complex. It involves research for knowledge, competitive intelli… Read More
My meticulous approach to design and direction first involves hearing client's challenges and objectives. Follow-up questions help me to excavate deeper insights and evolve purposeful solution concepts. Design is the outcome — the process is far more complex. It involves research for knowledge, competitive intelligence and inspiration. Unfolding key elements to achieve defined goals, and keeping these top of mind, are essential throughout the process of brainstorming, analysis and execution. Content is king and can only be successfully leveraged by ensuring that copy and design closely align to understand project objectives. Connecting all variables is prerequisite to creating a stellar end product and winning results for all stakeholders. It's what leads to the "a ha moments" — and it's what excites me about my career.
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  • Associate Creative Director
    Nutrisystem — Fort Washington, PA, USA
  • Graphic Designer
    Nutrisystem — Fort Washington, PA, USA
  • Graphic Designer/Marketing Coordinator/Tradeshow Operations Director
    Dynamic Restoration — West Chester, PA, USA
  • Graphic Designer/Marketing Coordinator
    Henry F. Michell Company — King of Prussia, PA, USA
  • Graphic Designer
    Connors Advertising & Design — Haverford, PA, USA
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