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I am an experienced art director and graphic design specialist focused on brand differentiation. Design experience ranging from medical to financial, fortune 500 companies to small business.

Strong decision-making skills backed with professional business judgment honed from corporate and agency experience. Excel… Read More
I am an experienced art director and graphic design specialist focused on brand differentiation. Design experience ranging from medical to financial, fortune 500 companies to small business.

Strong decision-making skills backed with professional business judgment honed from corporate and agency experience. Excels at working with clients interpreting strategic information into an easy to understand visual language.

Graphic Design experience runs from print to digital; advertising to event collateral. Some examples:

• DOWN SYNDROME ASSOCIATION OF GREATER RICHMOND: Designed the BRAND IMAGE for 5K/Festival Fundraising Campaign. (Sponsor brochure, posters, email banner, web banner and over 20 ads.) Major jump in enrollment directly after ad publications with a 12% increase in revenue. Client was pleased with success and hired me to do print marketing for education conference. Recently assigned the branding project of redesigning the association logo.

• Developed and designed a direct mail campaign incorporating ICANs targeting branding message for the Women's Leadership Conference resulting in an increase in conference attendance.

• Designed, planned and produced catalogs as team leader. Insured quality product by consulting with printers prior to preparing digital files for print production. The catalog projected the new branding message, and saved money. We were able to produce a catalog every 2 years instead of every 4 years. Resulting in increasing sales with current clients, and adding 4 new major companies to our client list.

• Wrote and produced a monthly newsletter using Verticalresponse.com. Incorporating HTML coding to organize and give it visual appeal. Taking the newsletters to the next level; from a template to a more personalized branded format.

Working as a supervisor, team leader as well as support staff for large complex projects has honed my communications and organizational skills. Clear communication is the key to meeting goals and expectations.

A self-starter by nature with a passion for graphic design, color and clean typography. One of my strengths is a fluency of creative ideas. Creativity is about seeing or combining things in a new way; it is a way of thinking and seeing possibilities.

A creative thinker desiring to make a positive impact through branding and design. Read Less
  • Art Director | Graphic Designer | Branding Consultant | Art Educator
    IDesign - Freelance — Richmond, VA, USA
  • Designer
    Continental Graphics — NE, USA
  • Adjunct Instructor of Graphic Design Courses
    ITT Technical School — NE, USA
  • Art Director
    Idesign — NE, USA
  • Adjunct Instructor of Publication Design
    University Of Nebraska Omaha — NE, USA
  • Art Director
    Smith Kaplan Allen & Reynolds — NE, USA
View Full Resume
ADVERTISING - newspaper/magazine ads and inserts, outdoor billboard, bus sign, transit posters

DIRECT MAIL - postcards, flyers, catalogs

E-MARKETING - web design, email headers, banners, e-newsletters

IMAGE CREATION - digital photography, illustration, photo manipulation, and photshop animated gif creation.

EV… Read More
ADVERTISING - newspaper/magazine ads and inserts, outdoor billboard, bus sign, transit posters

DIRECT MAIL - postcards, flyers, catalogs

E-MARKETING - web design, email headers, banners, e-newsletters

IMAGE CREATION - digital photography, illustration, photo manipulation, and photshop animated gif creation.

EVENT SUPPORT - conference materials - invitations, posters, PowerPoint presentation, word templates

LOGO & IDENTITY - stationary, business card, signs and displays

PRINT - brochure; sales sheet; annual reports; newsletter and magazine editorial layout; packaging and sale support materials Read Less
Certified by Brainbench in Adobe Creative Suite and advertising expertise.

Advanced experienced in Adobe InDesign, Photoshop, Illustrator, Acrobat and Microsoft PowerPoint. Experiended in Microsoft Office (Word, and Excel)

Skilled in social media, e-marketing and web design. Working knowledge of Dreamweaver, Wo… Read More
Certified by Brainbench in Adobe Creative Suite and advertising expertise.

Advanced experienced in Adobe InDesign, Photoshop, Illustrator, Acrobat and Microsoft PowerPoint. Experiended in Microsoft Office (Word, and Excel)

Skilled in social media, e-marketing and web design. Working knowledge of Dreamweaver, Wordpress, HTML, CSS and Sketchup. Read Less
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