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Vittorio Perotti is a multidisciplinary art director and designer with a passion for stunning ideas.

He was born in San Benedetto del Tronto, a small seaside town in the center of Italy. When he was 18, he started studying communication and semiotics between Italy and Spain, while working as a graphic designer f… Read More
Vittorio Perotti is a multidisciplinary art director and designer with a passion for stunning ideas.

He was born in San Benedetto del Tronto, a small seaside town in the center of Italy. When he was 18, he started studying communication and semiotics between Italy and Spain, while working as a graphic designer freelancer and a punk-rocker.

In 2013, he created the Gatorade campaign ‘The Social Trainers’, which won several major digital awards including a IAB Mixx. The same year he started working with the fashion brand Golden Lady, where he directed several fashion films.

In 2014, he created ‘The emoji redesign project’: the first set of emoticons with a flat style. The project has been featured in some of the most important blogs all over the world.

In 2015, he worked on the idea and design of the app #SponsoredByGatorade which recieved several Italian and international recognitions, including a Clio Award and a Cannes Lion. In December, he moved to BBDO Rome to work as a creative director on the Mercedes-Benz account.

In 2016, he collaborated with the New York firm Sagmeister & Walsh, where he illustraded the cover of the NYTimes Magazine and worked on the "Pins Won't Save The World" charity project. Later that same year, he became a freelancer and started collaborating with Apart Collective, BASE, Beyond the Line and more.

In 2017, he moved to New York City and founded YOHOHO: a network of pirate creatives, storytellers and artists. Read Less
  • Designer
    Sagmeister & Walsh — NY, USA
  • Art Director
    Apart Collective — Italy
  • Senior Art Director
    DLV BBDO — Italy
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