Joseph Cotten

Founder, Creative Director, Marketing Director, Design Lead.

Mechanicsburg, PA, USA
Award winning creative director merging a background in Web Design/Development, Marketing Management, and Creative Direction I help organizations create strategic, effective, and sustainable brands that connect with their audience in meaningful ways.

Work Experience

Cotten Creative

Founder, Creative Director, Marketing Director, Design Lead.

• Design brands that accurately reflect the values & personality of the client.
• Design and implement sustainable marketing strategies for businesses and non-profits.
• Optimize omni-channel marketing campaigns to make the most of client budgets.
• Art Direct and Creative Direct graphic design teams to produce work that is engaging and beautiful.
• Manage team of designers, programmers, print technicians, photographers, and interns.
• Helped to launch several small businesses through consultation, design management, and creative direction.
• Act as connection point between programmers, designers, video producers, print shops, and the client.
• Implement best SEO practices for clients and provide ongoing testing and tweaking.


• Best Website Award (North Carolina Women’s Clubs)
• #1 New Release, (For book that I marketed)
• Juried Video Exhibit Award (Weatherspoon Art Museum)
April 2001 - Present North Carolina, United States

Global Awakening

Web Design/Development, Marketing Management, Creative Direction, Copywriting

• Lead design and media teams on key projects to deliver branding and marketing assets.
• Create new marketing initiatives to increase signups at conferences, schools, and international relief trips.
• Create brand voice and oversee all copywriting to connect with donors and potential partners.
• Design user experience (UX) and user interface (UI) for web apps, ecommerce, and video SaaS app.
• Tripled follower counts on all social media platforms, email marketing lists, and blog subscriptions.
• Design and develop new websites to increase conversions and audience engagement.
• Engage with customers for support needs, to gain user experience feedback, and to facilitate focus groups.
October 2014 - Present Pennsylvania, United States

Cedar Valley Townhomes Association

Property Manager, Board Member

• Oversee management of 88 homes, manage common area real estate, interface with government authorities.
• Resolve interpersonal conflicts between residents. Lead annual shareholder meetings.
• Project management for large initiatives (roofing, siding, paving, landscaping, audits).
January 2011 - October 2014 Pennsylvania, United States


University Of North Carolina - Gree

Bachelor of Fine Arts — Design

September 1998 - May 2002 Greensboro, North Carolina, United States


Accounting, Ad Campaign Management, Adobe Camera Raw, Adobe Creative Cloud, Adobe Illustrator, Adobe Indesign, Adobe Lightroom, Adobe Photoshop, Adobe Premiere Pro , Apple Keynote , Apple Pages, Art Direction, Brand Scripting, Budgeting, Copy Editing, Copywriting, Creative Direction, Customer Support, Design Brief Creation, Design Direction, Digital Marketing, Graphic Design, Marketing Direction, Marketing Management, Mentoring, Microsoft Office, Photographic Retouching, Photography, Print Design, Project Management, Quality Assurance, SaaS Product Development, Team Leadership, UI Design , UX Design, Video Editing, Videography, Web Design, Web Development,

Continuing Education

Udemy Certification in Adobe InDesign, 2022.
Acumen Academy Certification in Storytelling for Change, 2017.


• Best Website Award, from national Women’s Clubs for website I designed for the Greensboro, NC chapter.

• Featured Juried Art Exhibition, Weatherspoon Art Museum, for video piece I created.

• #1 New Release,, for book that I marketed.