• Art direction of full visual identity for the label
• Design of generic house bag and unique 7 and 12 inch record sleeves as well as digital artwork
• Design and maintenance of www.keepup.co.uk
• Design of all promotional materials including posters, promotional videos, flyers, newsletters,
t-shirts, business cards and stickers

Joint-lead designer of the design team at Archant London, an independent lifestyle magazine publisher. Works solely on editorial layouts focussing on covers, key magazine articles, audience, direction and development.

Key achievements include:
• Successful integration of a top to bottom rethink of design and content principles within 12 titles
• Art direction of regular commissioned photoshoots for both covers and inside features
• The go-to staff member for all design issues within the portfolio
• Being charged with using the available resource to deliver hundreds of monthly pages on time and on budget
• Acting as decision-maker on style considerations, cover suggestions, picture selection and other regular design considerations

A key member of a tight-knit design team at Archant London working on editorial layouts and fulfilling advertising briefs.

Key achievements include:
• Art direction of regular commissioned photoshoots for both covers and inside features
• Taking over the editorial design of the largest and most demanding magazine within the
portfolio: SW
• Successfully leading a complete redesign of WestSide magazine
• Building excellent working relationships with all departments and clients to ensure ever-improving publications and client satisfaction
• Regularly taking on extra duties to alleviate the design team’s heavy workload
• Cover photography for SW and Living South magazines

Lead the Mac operating team for an international B2B online and print publisher. Responsibilities
included: advert design and page layout, sub-editing, copywriting, client/contributor liaison,
recruitment, training, development and all associated administration.

Principal achievements:
• Increased productivity by taking on projects that would usually be tackled by the design department
• Increased reader satisfaction and advertiser retention by raising advertising and client
liaison standards
• Extended departmental responsibility to handling the sub-editing of client profiles for forum documentation
• Trained staff in the production and copy chasing departments in Adobe sofrware
• Promoted the image of the department as a ‘can do’ team, able to complete a variety of tasks

Created and amended adverts using QuarkXpress, Photoshop and Illustrator for six publishing campaigns, meeting all deadlines and improving design standards. Liaised with clients at all stages of the production process.

A part-time course with a duration of two years I undertook whilst also working at Archant London. The course was split into three units with coursework at each level with a pass required to progress to the next stage. Year one comprised units 1 & 2 and year two the major project (Unit 3)

Unit 1:
Design Literacy
Design Discource
Research Methods

Unit 2:
Design and Rhetoric

Unit 3: The Major Project

There were two electives running parallel to the modules. I studied: Letterpress Typography and Sound and visual narrative.

A four-year modular undergraduate degree including one year studying in France.

Law: C; History: C; French: E; General Studies: E,E (Double)