Guides all creative projects and responsible for the overall quality of work produced by the creative team. Also, play a key role in helping to generate some of the big ideas with the creative teams (in-house & freelance).

• Manage the creative process from concept to completion
• Design and manage marketing collateral for HBS Media branding: web, print, and digital marketing collateral
• Translate client's marketing objectives into clear creative strategies
• Lead and direct the creative team in the production of all client marketing collateral: web, print, and digital marketing collateral
• Ensure visual communication and brand standards are met
• Oversee client pitches and proposals
• Oversee profitability, deliverables, timelines, and budgets
• Met with clients to explain campaign strategies and solutions
• Review work, troubleshoot and provide feedback to creative teams
• Remain actively involved in hiring and training creative staff

• Creates and manages entire brand marketing strategies and promotional campaign logistics
• Build, lead, and review work of the creative team in the production of all web, print, and digital marketing collateral
• Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology
• Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities
• Develop internal marketing campaigns that translate marketing objectives across business units into clear and motivating creative strategies
• Analyze brand tracking, market trends, consumer need, and the competitive landscape
• Meet budget standards by forecasting and managing expenses
• Supervise creative and printing processes for projects ranging from print design, advertisements, promotional products, custom apparel, trade show products to onair promotions.
• Show Program Director
• Show Personality

• Responsible for the efficient and accurate creation and production of various print advertisements.
• Revising layouts and preparing mechanical files for production.
• Provided leadership on assigned accounts, leading adherence to established processes and maintenance of server structure.

National Account Experience - Design and Print Production

Domino’s Pizza, Rent-A-Center, Baskin Robbins, Wendy’s, Hilton Hotels, Pizza Hut, Dewmar International, Group Excellence, SKILLS Driving, Mobile Media Graphics, Terminix, TruGreen to name a few.

Graduating from the Art Institute has provided me the platform to work and freelance at prominent agencies in the DFW area. Throughout the years, I have experienced and worked every level of brand development, print production, and promotional marketing. I currently focus on developing enhanced consumer and company brands.