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Born and raised in Los Angeles, Will Goodan has been immersed in art and design for most of his life. Graduate of Art Center College of Design, with backgrounds ranging from sculpture to photography, he has always housed a deep-seated passion to create work. By mixing world experiences from travel and different cu… Read More
Born and raised in Los Angeles, Will Goodan has been immersed in art and design for most of his life. Graduate of Art Center College of Design, with backgrounds ranging from sculpture to photography, he has always housed a deep-seated passion to create work. By mixing world experiences from travel and different cultures, Will diversifies the gamut of design by keeping an open mind aesthetically and stylistically.

With a heavy focus in fine art and high fashion, Prime greets all design hurdles with open arms to deliver unique pieces specific to each client's needs. Read Less
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