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Menos es más is an Argentinean Branding company, based in Buenos Aires, with a network of partners in New York. With more than 15 years of experience, the company dedicates itself to the development and positioning of identities for international and local companies, believing that a brand is worth a thousand imag… Read More
Menos es más is an Argentinean Branding company, based in Buenos Aires, with a network of partners in New York. With more than 15 years of experience, the company dedicates itself to the development and positioning of identities for international and local companies, believing that a brand is worth a thousand images.

Menos es más is responsible for the identity of various brands in local and external markets, such as Duty Free Shop, Jewish Museum of Buenos Aires, ICBA, IAFIS, TED, Personal Music, Chungo, YPF, Coca-Cola, MyCT, among many others.

Building an identity, according to our studio, is a challenging process that solidifies over time to manifest itself through streamlined icons and a powerful communication strategy. From this perspective, we provides all the creative tools and communication elements for organizations, corporations, products and individuals to make their interactions with their target markets more effective, achieving a precise and remarkable differentiation within a competitive environment. Read Less
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