Developed and executed digital media campaigns for multiple product launches, marketing initiatives, and upcoming events.

Designed visually appealing and user-friendly experiences by utilizing UX/UI design principles and ensured high-quality standards.

Established creative direction for a variety of materials across platforms such as digital, social media, email, and print.

Coordinated production timelines and collaborated with department managers to ensure timely and efficient project delivery.

Maintained brand consistency under the brand guidelines and verified all marketing collateral aligned with style guides.

Created a variety of print and digital materials (social platforms, weekly email marketing, front-end website developments, print & packaging design for in-store and distribution centre, presentation decks, and look books)

Conceptualized low to high fidelity wireframes for home page, collection pages, and landing pages.

Prepared print files, coordinated print production and delivery to store locations.

Designed graphics for Instagram stories, weekly email campaigns, in store signage for retail promotions, in-store vinyls, and icon illustrations.

Developed tech packs, line sheets, and setting up product files for in-house production.

Assisted product development team with graphic concepts, mockups, and retouch product photography.

Established product shot folder structure for easy search-ability.

Discover the UX design process and learn best practices for conducting research, creating wireframes, and applying user-centered design principles to create experience-focused digital solutions.

Course Units:
• UX Research & Strategy
• Structuring & Planning Design Solutions
• Visual Design & Building Prototypes
• Elevating & Communicating Design Solutions

Generate creative solutions and produce visual materials for effective design communication across a wide range of media

Courses Taken:
• Typography
• Corporate Design
• Editorial Design
• Art Direction
• Interactive Media Design
• Information Design
• Printing Technology
• Digital Technology
• History of Graphic Design
• Strategic Marketing & Thinking
• Entrepreneurship