Chris McJannet

Creative Director / Brand Strategist / UX / UI / Full Stack Programmer

Kelowna, British Columbia, Canada
With 18+ years experience in digital media, bringing a proven knowledge of creative strategy, vision, communication, and management with an emphasis on technology, entertainment, retail and sports for leading global brands.

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Skills
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- Creative Direction
- Management
- Art Direction
- Visual Design
- UI / UX Design
- Mobile Design
- Video Editing / Direction
- Sound Design / SFX Scoring
- Software Development
- Responsive Design
- External Platforms

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Technology Skills
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Programing: HTML, CSS, JavaScript, XML, Responsive, Java, JSON, Objective C, AS3/AS2, Visual Basic, OOP, ReactJS, PHP, AngularJS

Web: Drupal, Wordpress, Sitecore, AWS, Google Analytics, Adwords

API: Facebook, Youtube, AWS, eC3, Akamai, Cloud Flare, Salesforce

Software: Adobe Creative Suite(Photoshop, Indesign, Illustrator, Lightroom, Premier, After Effects, Audition), Cinema4D, Sketch, Omnigraffle, Microsoft Word, Powerpoint, Keynote, Final Cut, Logic, Acrobat Professional

Systems: macOS, Windows, DOS

Work Experience

Subvice

Creative Director & Brand Strategist

Branding, Creative Direction, Art Direction, Design, Motion Graphics
December 2005 - Present Kelowna, British Columbia, Canada

Strawhouse

Sr. Designer / Sr. Web Developer

Strawhouse is media capital agency, scaling customer acquisition and investing in high-growth consumer companies. Focus of solutions in Facebook Ads, Lead Generation, CRO, Paid Advertising, Technology, Strategy

Key Brands:
ButcherBox, Dry Farm Wines, AOS (Art of Sport), Paleo Valley, Seed Probiotics, Native Path, Thryve, Bubs Naturals, Rockridge Press, KitNip, PrettyLitter, Keyto, Bamboo Underwear
April 2018 - Present British Columbia, Canada

CG Creative

Creative Director & Brand Strategist

Global creative communications agency, enabling Fortune 500 companies to tell their stories.

RESULTS:
- Lead Creative Director producing world class events for the biggest brands in the world.
- Increased Revenues by 400% through a streamlined pitch process leading with exceptional design.
- Building, mentoring, and diversifying creative teams across web, print, branding, motion graphics,video and event design disciplines.
- Collaborating with and providing creative vision for new events including stage design, event branding,
video direction/post production, event signage, large scape prints, and Apparel / Merchandise
- Ideation for technology Integrations (3D Projection Mapping / VR / 3D Video, Sound, Lighting Control, digital integration for mobile devices, tablets, and other supported hardware.

KEY BRANDS:
Microsoft, LinkedIn, HP, Hewlett Packard Enterprise (HPE), Hubspot, Moneris, FireEye, ACI, Dexcom,
Mercedes-Benz, Pivotal, Dermalogica, ACI Worldwide, Pegasystems, Dalai Lama

KEY PROJECTS:
- Microsoft - Enterprise Partner Group - Event Show Branding / 2013-2016
- HP - GSK 2K15 / 2K16 | Data Security | HPE Brand Rollout 2015 | HPE 2016 Event Show Branding
- LinkedIn Talent Connect - Large Event - Show Branding, Design, Video, Stage Design / 2015
Present California, United States

Lambesis

Associate Creative Director Digital

Brand communications with greater clarity and power. A full service agency with a focus on luxury brands.

RESULTS:
- Digital department CD responsible for producing advertising campaign’s for world class brands.
- Collaborated on strategic direction for all clients global presence across outdoor, print, web,
mobile, digital, television, and social media platforms.
- Key member of new business development team leading creative vision for new business pitches.

KEY BRANDS:
SKYY Vodka, DASANI Water, Tacori, Campari, Cunnard Cruise Lines, Charming Charlie, Coca-Cola.

KEY PROJECTS:
- Dasani Water - Dasani Drops Product Launch / Ad Campaign - 2012-2013
- SKYY Vodka - SKYY Moscato Launch / 2012-2013
- Tacori - Par Chance - Short Love Film Produced with Steve Antin - 2012-2013
- Gold Peak Tea - Global Activation for product / Ad Campaign - 2012-2013
California, United States

Mirum Agency

Associate Creative Director Digital

Creative direction and strategy for globally recognized, interactive firm. Ground up development and management of creative department process and strategy, including continued career development planning.

RESULTS:
- Lead Creative Director for Under Armour Digital campaigns for Football and the release of UA Footwear.
- Key member of new business development team leading creative vision for new business pitches with accounts such as Qualcomm, NFL, Under Armour, NPR.
- Mentoring teams across both design and development departments.
- Collaborating with and providing creative vision for new projects in digital with a focus on innovation.

KEY BRANDS:
Sports: NFL, Under Armour, Adidas, Atlanta Falcons, Baltimore Ravens, Nascar, MLS, ESPN
Taylormade Golf, Maxfli,Seattle Sounders, US Soccer, ATP World Tour
Consumer: NPR, Invisible Children, Comcast, Warner Brothers, Petco, KCRW, La Jolla Playhouse,
Taylor Guitars, Vizio, LG, Syfy, Ford, Gateway, Energizer, IFYC, Subway, CTA, Youtube
Technology: Qualcomm, Microsoft, DTS, Prima Cinema, Invitrogen, SAIC

KEY PROJECTS:
- Under Armour - UA Footwear launch with Cam Newton and Tom Brady / 2012
- NFL - Awareness campaign aimed to educate the UK audience about American Football / 2007-2012
- Subway - Subway Dunk Fresh Digital Campaign with Blake Griffen / 2012
- Invisible Children - Digital technology platforms for various brand campaigns included
Schools For Schools, The Rescue, Displace Me, “Capture” Kony Initiative / 2006-2011
June 2006 - June 2012 San Diego, California, United States

Geary Interactive

Sr. Multimedia Developer / Designer

Creative lead in research, vision, and design for implementation. Branding and identity design,
web design and user experience, flash animation, illustration, and video for brands nationwide.

RESULTS:
- Digital department CD responsible for producing advertising campaign’s for world class brands.
- Collaborated on strategic direction for all clients global presence across web, mobile, digital,
and social media platforms.

KEY BRANDS:
Taylormade Golf, Addidas, Fox, Marriott, Viewsonic, SDSU, Mattel, Warner Brothers, Sahara Casino,
Trump International, Vizio, LG, The Art Institutes

KEY PROJECTS:
- FOX “24” - Official Sweepstakes - Brand awareness for the upcoming season of popular show 24
Ad Campaign - 2012-2013
- SDSU - San Diego State University Timeline Web Awards “Best University Website” 2006
August 2004 - September 2005 California, United States

X.O

Creative Consultant / Designer

2012 - Certified Gold Album - The Revolution - Belly ---- X.O Records
2011 - Certified Gold Album - Massari - Massari ---- X.O Records
2011 - Certified Gold Single EP - Danny Fernandes ---- X.O Records

Creative Direction for all branding and design.

Artists include:
Belly ( Roc Nation artist )
Massari
Danny Fernandes

January 2006 - March 2014 Ontario, Canada

Education

Carleton University

Bachelor Economics

Ottawa, Ontario, Canada

Languages

En (Native),

Awards

Canadian Music Awards

Certified Gold Album / The Revolution - Belly ---- X.O Records

2012

Canadian Music Awards

2011 - Certified Gold Album - Massari - Massari ---- X.O Records

2011

Adobe Customer Showcase Comcast Dark Knight

2008

Favourite Website Awards QUALCOMM Wireless Life

2008

Webby Awards

Invisible Children: Displace Me - Activism

2008

Webby Awards

Best Site Trump Las Vegas

2006

American Advertising Federation (AAF) - ADDY Awards

24 Sweepstakes - Gold Award

2007

Skills

3d, Art Direction, Branding, Creative Direction, Design, Logos, Motion Graphics , Photography, Responsive Design, UI Design , UX Design, Video Editing, Video Production, Visual Design, Web Development,