• Introduce 100+ high school graduates to Lincoln Tech’s “Immediate Acceptance Day” through creative execution of brochures, banners and display signs designed to educate and entice potential applicants

• Collaborate with digital marketing team to design and execute animated advertisements for seven Lincoln Tech programs on Google Ads platform

• Work closely with the creative director and copywriter to produce tangible designs for 22 campuses; requires extensive analyzation, interpretation and creative strategy skills

• Study pertinent information to conceptualize and execute the design of 20+ highway billboard advertisements promoting the Institute

• Interface with all levels of management in both traditional and digital media channels to strategize and execute their vision – i.e., collaborate with Human Resources to design a hiring website using ADP systems; working with SVP of Education to customize a funding website for Lincoln Tech partners using Wordpress

• Create social media content and introduce a promotional contest to increase Institute’s platform followers

• Created successful email advertising campaign pertaining to senior apartment living; resulted in record-breaking 20,000+ monthly unique clicks

• Collaborated with company-wide affiliate managers to design and execute more than 100 monthly email designs; recognized by management for obtaining consistent significant monthly numbers

• Produced new corporate brand campaign and aesthetic website for Nano Query that reflected 80% more “techsavvy” look and voice

• Generated over 300 innovative displays, emails and mobile advertisements for such prestigious clients as Match.com, Lending Tree, Weight Watchers, IT Cosmetics and Dollar Shave Club

• Assisted in analyzing and interpreting marketing data as well as revised email designs to more accurately reflect findings from client feedback/data; designed opt-in forms secured on multiple company owned and operated websites

• Designed print materials to enhance the brand and elevate creative to the next level; included fliers, sales collateral, advertisements, newsletters, product packaging, trade show graphics and corporate identity materials

• Designed and customized multimedia graphics, video and content for corporate presentations, video
productions, websites, CDs and other electronic media

• Provided technical consultation to staff and clients for integrating design with strategy; researched new cutting edge technologies, design programs and current industry trends; troubleshot and analyzed technical glitches to determine solution best suited for client

• Recognized for leadership role in developing a more robust, user friendly, compelling website for Vincience Beauty Bulletin; integrated more responsive wireframe and added videos, music animated backgrounds and custom advertising

• Administered production of web-based video and multimedia projects; revised raw videos into more cohesive product with addition of text, graphics and music