WHITE_Brand Services is a full service design company, with multidisciplinary capabilities. Our client range and know-how come from many different sectors, with one thing in common: a clear thinking attitude.
I created design solutions for clients such as ANA Aeroportos, BP, Generg, José de Mello, Mota-Engil, PLMJ, REN, and many others. The developed work can be seen not only in Portugal, but also in Africa, Central Europe and Latin America.
- August 2014
SponsorPay is a value-exchange advertising platform providing high-quality brand engagement for advertisers and driving user acquisition as well as content monetization for publishers of mobile and social apps.
• Working in collaboration with Product Managers, Web Developers and Marketing in creating aesthetic, efficient, optimized and usable designs, mostly for BrandEngage®
• Designing and optimizing marketing materials including corporate identity, websites, product demos, presentations, handouts and merchandise
• Implementation of guidelines and good practices, including templates and guidelines
• Supporting Sales efforts including creating presentations and mockups of product integration
Some brands i worked for BrandEngage® product:
• Automobiles (Kia, Opel, Renault, Toyota)
• Entertainment (EA Games, Fox, GSN, Nintendo, Universal Studios, Warner Brothers)
• Food (McDonalds, Waitrose, Wonderful Pistachios)
• Mobile (Samsung, O2, T-Mobile, Huawei)
• Sports (Adidas, Nike, Puma)
• Travel (Turkish Airlines)
- February 2014
Brand Consultant & Entrepreneur
In Sao Tome and Principe i managed and developed some local brands associated mainly with tourism.
Tropicventure is a travel agency and a ground operator in Sao Tome & Principe, providing a range of unique experiences in places that are also unique like Sao Tome and Principe.
º Design of the new website
º Brand strategy with new positioning
º Optimization of social networks
º New merchandising and promotion
Biilong is a sort of tour operator arisen as a spontaneous result of a year of intensive experiences in São Tomé and Príncipe, assuming the responsibility of showing these two islands in the rawest way possible. From the people for the people, without any artefacts.
Together with Antonio Fernandes, we launched this specific niche brand. "Get Local" was the starting point for the developing and communication of this exciting brand, still providing the best experiences in this islands.
º Development of a new brand with few resources
º Creating a storytelling around the characters and rituals of the Islands
º From the people for the people, without any artifacts, contributing for the local economy
º Offer of new experiences to clients from different countries like Portugal, Germany, USA, Switzerland, Spain, Angola, among others
Turiart, Lda is established in São Tomé since 2000. With 30 workers and 2 different business areas, the company was growing fast and lost control of how they wanted to be perceived.
So, I was hired not only to make a rebrand but also to create a new business area and prepare the company for the future.
After one year of work, Turiart becomes an umbrella brand with three different business, Turiart Rental, Turiart Travel, Turiart Copinet.
With a distinct signature that sums it up the company experience and knowledge of this market "Knows Best" the brand not only became stronger, but also the team spirit across the group.
º Rebranding with effective brand awareness
º Consistent brand architecture (Monolithic) for different services areas but with the same global language
º Identifying and developing a new business area, optimizing resources and providing better services
º Implementation of a strong corporate culture among employees, increasing the understanding of values and mission of the Group
- September 2012
Sao Tome, Sao Tome and Principe
Senior Designer / Art Director
YOU mix was an integrated agency specialized in advertising, marketing and e-marketing, with offices in Lisbon and Algarve, working with clients like Madeira Island Tourism, Algarve Tourism, Tiara Hotels, The Vine Hotel, Remax Portugal, Madeira Airports, ANA Airports, Portugal Telecom, TMN, Pepsi, Companhia das Quintas, among others.
I was responsible for art direction of multiple integrated campaigns, graphic & digital design while in the agency. Since 2009 i assumed the position of Creative Supervisor, assuring quality of most of the projects and supporting the creative team with ideas and insights.
º Creative supervision
º New accounts to the agency through competitions and new business
º Multiple integrated campaigns in the market
º International promotion and brand awareness of Madeira Island tourism in strategic marketplaces
º Large experience in working with brands related with tourism and travel
- May 2011
Usagi Design is a Lisbon based graphic design agency.
While i worked here i designed graphics & concepts mostly associated to consumer goods (Coca-Cola, Nestlé, Kraft Foods, Vitacress, Campofrio, Unilever, L'OREAL, Iglo, Yoplait, among others) including packaging, point of sale and illustration.
º Deep knowledge about retail market
º Photoshop expertise
- March 2006
My work here was mainly focus on graphic design, strongly related with real estate, since the agency is part of Enolagest Group - that includes a portfolio of several companies, like Garvetur and Visacar.
My passage here was mostly 6 months where i learned with one of the major references of portuguese design at the time, especially related to Hotel and corporate business side. I had the privilege to learn important design values and guidelines that shaped my reference for consistency and eye for detail.
Junior Graphic Designer
This job means back to the start - my first job in the creative design industry in a small scale but where i had the opportunity to develop skills, knowledge on a real work environment and grow as a designer.
While i was studying, i had this part-time where i did some illustrations and small artwork for this architecture studio, gaining some real experience.