Mainly, I handle all creative material in Lejel's TV program. Also I incharge in collateral materials, print ad, etc.

we were involve in some great project. ATL, BTL, Integrated Marketing Communication

Mainly, I create and develop content and in charge of the creative aspect in Lejel TV Programs. Thus, working closely with editors in developing the program. Also in charge for all collateral materials such as flyers, posters, etc for Lejel Home Shopping
Handling all content materials at www.lejel.co.id
Making TVC concept, scriptwriting, radio spot and creative work
Making headline for media purposes and taglines for several product and print ad.

Reading big data and bring it to a story that engage users through digital and social media platform. Thus create ideas and digital strategies on how to leverage brand into users' daily life.

Overseas and handling social media content (paid, earned, owned), also having vendor management. Control on paid media also having a wide range of network with influencers (KoL), online communities and bloggers, influencers, partnership with communities (online and offline).

Community Marketing Manager
LocationGreater Jakarta Area, Indonesia

Direct Report to : VP Marketing
Team consisted of : 1 (one) Community Specialist
I oversees of community buyer development at Bukalapak, creating strategy, roadmap, concept from offline and online communities. Supervise, control, budget management, aligned strategy from all marketing.
Mapping, identify, engage with online and offline communities.
Daily and weekly report on user acquisition. Online and offline community program.