The Rod
Art Director / Lettering Artist / Graphic Designers
Aguascalientes, MexicoWork Experience
Synec Studio
Art Director
Studio Focusing on Hand-made & Digital lettering
We're always trying to experiment new ways to comunicate with forms and volumes of the type. Our artwork is based on his visual culture day to day. Our principal inspirational is the street & art.
— What we do.
· Visual Identity / Branding
. Custom Lettering
· Naming
· Brand applications
· Art Direction / creative direction
· 3D artwork
· Logotype
· Advertising
· Packaging
· Content Management Systems
· Social Media
· Web Design
· Editorial Design.
· Photoshoots
We're always trying to experiment new ways to comunicate with forms and volumes of the type. Our artwork is based on his visual culture day to day. Our principal inspirational is the street & art.
— What we do.
· Visual Identity / Branding
. Custom Lettering
· Naming
· Brand applications
· Art Direction / creative direction
· 3D artwork
· Logotype
· Advertising
· Packaging
· Content Management Systems
· Social Media
· Web Design
· Editorial Design.
· Photoshoots
January 2014
- Present
Mexico
Advertising Agency
Senior Graphic Designer
Responsible to create and contribute for marketing campaigns, advertising and promotional.
• Develop creative design directions and original concepts that balance strategy and graphic for attend advertising campaign
• Develop Brand guide and ensure protection of brand identity through effective communication.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Web Design
• 3d Design
• Animation/Motion Graphics
• Art direction
• Planning and executing photo shoots.
• Proficient in Photoshop, InDesign & Illustrator
• Print Ads / Marketing Materials
• Photography and photo retouching
• Design concepts such as layout, color and typography
• Written and verbal communication skills
• Develop creative design directions and original concepts that balance strategy and graphic for attend advertising campaign
• Develop Brand guide and ensure protection of brand identity through effective communication.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Web Design
• 3d Design
• Animation/Motion Graphics
• Art direction
• Planning and executing photo shoots.
• Proficient in Photoshop, InDesign & Illustrator
• Print Ads / Marketing Materials
• Photography and photo retouching
• Design concepts such as layout, color and typography
• Written and verbal communication skills
July 2016
- October 2017
Crossfit Colosus Norte
Marketing Manager / Art Director
Digital Marketing Manager
– Facebook Advertising Organics Campaigns (Facebook, Instagram)
– Facebook Advertising Paid Campaigns (Facebook, Instagram)
Activities
– Development of content for branded social media channels, mobile, presentations, print materials, websites, blogs, etc.
– Development Ideas and marketing strategies, digital advertising.
– Management of social networks
– Brainstorming new creative ideas
– Creating / suggesting new content ideas
– Develop original design concepts
– Conceptualization and development of Design of Facebook & Instagram posts.
platforms used:
– Facebook Ads
– Google adwords
– Facebook Advertising Organics Campaigns (Facebook, Instagram)
– Facebook Advertising Paid Campaigns (Facebook, Instagram)
Activities
– Development of content for branded social media channels, mobile, presentations, print materials, websites, blogs, etc.
– Development Ideas and marketing strategies, digital advertising.
– Management of social networks
– Brainstorming new creative ideas
– Creating / suggesting new content ideas
– Develop original design concepts
– Conceptualization and development of Design of Facebook & Instagram posts.
platforms used:
– Facebook Ads
– Google adwords
November 2017
- November 2018
Mexico
Sinai Laboratory
Social Media & Marketing Manager | Content Creator
Rebranding Estrategy And Editorial Desing
Digital Marketing Manager
– Facebook Advertising Organics Campaigns (Facebook, Instagram)
– Facebook Advertising Paid Campaigns (Facebook, Instagram)
Activities
– Development Ideas and marketing strategies, digital advertising.
– Management of social networks
– Brainstorming new creative ideas
– Creating / suggesting new content ideas
– Develop original design concepts
– Conceptualization and development of Design of Facebook & Instagram posts.
platforms used:
– Facebook Ads
– Google adwords
Digital Marketing Manager
– Facebook Advertising Organics Campaigns (Facebook, Instagram)
– Facebook Advertising Paid Campaigns (Facebook, Instagram)
Activities
– Development Ideas and marketing strategies, digital advertising.
– Management of social networks
– Brainstorming new creative ideas
– Creating / suggesting new content ideas
– Develop original design concepts
– Conceptualization and development of Design of Facebook & Instagram posts.
platforms used:
– Facebook Ads
– Google adwords
2018
Mexico
Expo Boda Inn
Freelance Graphic Designer
Branding Estrategy and Editorial Design
2014
Mexico
Education
Universidad Autónoma Metropolitana, Azcapotzalco
Lincenciatura en Diseño y Comunicación Gráfica (Exchange-Program)
2014
- 2014
Mexico
Universidad Autónoma De Aguascalientes
Licenciatura en Diseño Gráfico
2009
- 2014
Aguascalientes, Mexico
Languages
Spanish (Fluent),
French (Beginner),
English (Conversational),
Skills
Adobe InDesign,
Adobe After Effects,
Adobe Dreamweaver,
Adobe Illustraitor,
Adobe Photoshop,
Branding,
Handmade Lettering,
Lettering,
Logotype,
Photo Manipulation,
Photographer,