Delivered exceptional and thought out creative on a digital user-centered design: from typography to grid layout and intereaction principals; to interface design best practices for both desktop and mobile devices.

Continually transforming high-level concepts into cutting-edge visual solutions. Designed and execute integrated, cross-channel advertising initiatives. In depth collaboration with senior directors, copywriters, devolpers, Social Media and other key members of the creative team to produce highly intelligent industry-leading work. Successful partnerships with copywriters to ensure that the copy and voice support the concepts and the brand.

Lead the creative team on several major partner campaigns with major brands: NFL; MLB ; Pivot TV and Marussia F1 Team
Worked closely with the CRM team to increase open rates by 23%

Visualized layouts and created finalized versions of large scale Rich Media campaigns. Illustrated and designed story boards used in the final execution. Utilized Flash, HTML5 and Actionscript knowledge to create Flash based applications that were fully customized.

Worked cohesively within an accomplished team of designers, writers, developers and marketing specialists.

Partner closely with senior creative directors in conceptualizing, designing and delivering dynamic, high-impact promotional and advertising solutions.

Coordinate planning and execution of social media promotions, micro sites, promotional landing zones and rich media campaigns for a diverse client base. Lead creative visual and information designer initiatives for various online projects.

Incorporated latest design trends and technical innovations across all digital platforms. Coordinate with clients, creative directors, copywriters and other team members in brainstorming storyboards and graphical presentation. Formulate and implement strategies for ensuring optimal usability and adherence to brand identity / promise.

Continually demonstrate capacity for cultivating strong business relationships and engaging with internal leadership, vendors and production companies to pitch ideas.

Employed responsive UI design concepts for several web sites, digital ads and mobile interfaces.

Completed projects for clients from various industries entailing planning and delivery of promotional landing zones, rich media campaigns and interactive Web and mobile projects.

Recruited, guided and coached multidisciplinary creative teams in completing projects for creative agencies and corporate clients. Worked closely with both online and offline areas to ensure consistency of UX and design best practices. Worked hands-on creating storyboards, web designs, rich media advertising and other interactive experiences. Managed design direction to produce effective ads within design and brand standards.

Selected Achievements:

Executed several projects for key clients such as MTV studios, FedEx/NFL, ESPN, Monster.com, Nike and the Elizabeth Glaser Foundation.

Spearheaded UI landing zones, e-mail campaigns, XML-driven content sites, rich media advertisements and digital banners.

Charged with overseeing online advertising / rich media campaign vision, strategy and creative direction for worldwide Staples brand with $19.4B in annual revenue.

Played key role in brand and project development. Managed all aspects of creative direction, including campaign conception, media strategy, interface / visual design and usability testing. Charged with overseeing online advertising / rich media campaign vision, strategy and creative direction for worldwide Staples brand with $19.4B in annual revenue.

Produced custom interactive e-mail marketing programs. Collaborated closely with Creative Director to conceptualize and execute interactive projects from concept to launch. Regularly completed all phases of strategic design process including conception, story boarding, approvals, design and production. Interfaced with leadership and team members to identify business opportunities and outline creative direction.

Studies in Advertising and Web Design.

Studies in Motion Graphics, 3-D Animation and web design.