Saed Al Ali
Associate Creative Director
Jeddah, Saudi Arabia
+966562060540
www.saedalali.com
“Directing Creativity to Meet Solutions of Art”
Work Experience
Memac Ogilvy
Associate Creative Director
Collaboration, integration and business growth:
Academic merit of working for campaigns on multi-disciplines like Advertising, Social, PR, Marketing, and Activation with rich experience across Print, Digital, TVCs, Identity, Branding, and Events.
Working closely with all Memac Ogilvy offices and teams; build strong commercial relationships to create business opportunities, and deliver on client projects effectively and commercially.
Creativity, Marketing innovation and trends, and Strategic planning:
Ensure work is consistently of excellent quality, directing the production of creative outputs; leading to the creation of briefs and sign-off creative work; design and deliver presentations and pitches to package creative work that clients value, and ultimately buy.
Maximizing every available creative touchpoint to enhance and deliver an exceptional customer experience which connects to our direct clients, and to their customers to transform their products and services.
Delivering creative excellence with ideas that shape client's strategy; leading the objective and constructive review of creative work with an ability to challenge professionally; share feedback and learning with the team.
Directing the strategic creative response to briefs, pitching ideas and campaigns, and bench marking against defined brand values, and client demands.
Leadership, influence and driving for desired results:
Efficiently managing the creative team to achieve goals and deliver on Ogilvy and client KPIs; providing ongoing feedback and coaching on performance and career to team members; managing team development plans, ensuring they tackle relevant learning and holding regular career development forums providing a structured plan.
Working with the creative team to progressively develop their ability to present and sell the creative idea, communicating with passion and insight, linking ideas with client challenges and consumer behaviors.
Academic merit of working for campaigns on multi-disciplines like Advertising, Social, PR, Marketing, and Activation with rich experience across Print, Digital, TVCs, Identity, Branding, and Events.
Working closely with all Memac Ogilvy offices and teams; build strong commercial relationships to create business opportunities, and deliver on client projects effectively and commercially.
Creativity, Marketing innovation and trends, and Strategic planning:
Ensure work is consistently of excellent quality, directing the production of creative outputs; leading to the creation of briefs and sign-off creative work; design and deliver presentations and pitches to package creative work that clients value, and ultimately buy.
Maximizing every available creative touchpoint to enhance and deliver an exceptional customer experience which connects to our direct clients, and to their customers to transform their products and services.
Delivering creative excellence with ideas that shape client's strategy; leading the objective and constructive review of creative work with an ability to challenge professionally; share feedback and learning with the team.
Directing the strategic creative response to briefs, pitching ideas and campaigns, and bench marking against defined brand values, and client demands.
Leadership, influence and driving for desired results:
Efficiently managing the creative team to achieve goals and deliver on Ogilvy and client KPIs; providing ongoing feedback and coaching on performance and career to team members; managing team development plans, ensuring they tackle relevant learning and holding regular career development forums providing a structured plan.
Working with the creative team to progressively develop their ability to present and sell the creative idea, communicating with passion and insight, linking ideas with client challenges and consumer behaviors.
December 2015
- Present
Saudi Arabia
Elegant Marketing
Sr. Graphic Designer
September 2008
- June 2011
Amman, Jordan
Education
Yarmouk University
Bachelor's degree, Design & Applied Arts
February 2005
- May 2009
Jordan
Languages
English (Fluent),
Arabic (Native),
Skills
Adverting,
Art Direction,
Art Direction,
Branding,
Branding,
Building Creative Writing,
Building Creative Writing,
Building Creative Writing,
Building Time Management,
Concepts,
Concepts,
Creative Direction,
Creative Direction,
Creative Strategic Thinking,
Creative Strategic Thinking,
Creative Strategic Thinking,
Digital,
Digital,
Graphic Design,
Graphic Design,
Ideation And Conceptualizing,
Ideation And Conceptualizing,
Ideation And Conceptualizing,
Leadership And Team,
Leadership And Team,
Marketing,
Marketing,
Project Management Brand,
Project Management Brand,
Project Management Brand,
Social Media,
Social Media,
Strategy,
Strategy,