Ryan Cassidy
Brand Designer
West Los Angeles, CA, USACalifornia born & raised. Bay Area transplant in Los Angeles. I moved here for Design school in 2010 and never left.
Design is my passion but I also love to ride my bike around the city and go to concerts with friends. I grew up constantly drawing and painting on everything, and made almost all my own clothing in high school. I ended up in graphic design after discovering the power of typography.
With a background in typography and schooling focused on branding, I specialize in logo design combining my eye for type and the knowledge of how it will interact with the public.
I have learned how to implement social media strategies to grow a following and use them to keep the followers engaged for longer periods of time.
Clothing design is still a big part of my life. From graphics up to the cut & sew I consider myself well versed in clothing design. Working mainly for clothing companies when I started doing design, I am capable of planning graphic layouts and final look depending on its use.
Design is my passion but I also love to ride my bike around the city and go to concerts with friends. I grew up constantly drawing and painting on everything, and made almost all my own clothing in high school. I ended up in graphic design after discovering the power of typography.
With a background in typography and schooling focused on branding, I specialize in logo design combining my eye for type and the knowledge of how it will interact with the public.
I have learned how to implement social media strategies to grow a following and use them to keep the followers engaged for longer periods of time.
Clothing design is still a big part of my life. From graphics up to the cut & sew I consider myself well versed in clothing design. Working mainly for clothing companies when I started doing design, I am capable of planning graphic layouts and final look depending on its use.
Work Experience
Indie Brewing Company
Art Director + Social Media Manager
September 2019
-
Los Angeles, California, United States
Design On Draft
Graphic Designer
- Create eye catching and unique graphics setting the label apart from a beer scene that is over saturated
- Established and grew a new brewery social page to over 5k real followers by using social media strategies and well placed graphics
- Established and grew a new brewery social page to over 5k real followers by using social media strategies and well placed graphics
June 2019
-
We Are Hear
Graphic Design
- Create multiple layouts, with guidelines from multiple countries, for an album within strict deadlines of each market all met the deadlines and the album premiered at #36 on the Independent Billboard chart.
- Provide graphic support to the art director by taking direction and finishing a 44 poster project on my own
- make social media packs from key art provided to keep brand/artist consistency
- Provide graphic support to the art director by taking direction and finishing a 44 poster project on my own
- make social media packs from key art provided to keep brand/artist consistency
July 2019
- November 2019
California, United States
Whisky A Go-Go
Designer + Social Media Manager
- Implemented new cohesive guidelines that generated new brand awareness leading to increased customer base for nightly events
- Created limited edition clothing designs for anniversary parties that sold out at every event
- Curated weekly posts and advertisements for social media promotion as well as maintained daily updates for flyers and website
The website is a template run from Wordpress.
November 2016
- February 2019
California, United States
Minimal Sessions
Brand Designer/Art Director
- Developed a custom type face playing off the minimal name and vibe, we went for something that is both unique and simple, setting them apart in a saturation scene
- Used social media strategies to grow fan base to 26k with a large percentage of genuine interaction
- Continue to handle all art for the label, over 90 releases, establishing strong branding guidelines recognizable on both print and digital platforms.
March 2014
- December 2020
California, United States
Decomp Screenprinting
Operations Manager & Designer
- Streamlined production for the shop increasing sales and production over 300% in 2 years
- Managed output and helped create stand alone graphics for a number of clients who continued to use us for years
- Handled relocation twice over the course of 4 years to allow for increased production rates
March 2012
- November 2016
California, United States
Nice Collective
Production Assistant
Helping the production manager with pre & post production work.
- Organizing fabric and samples
- Helping with finishing aspects of accessories
- Assisting with dye jobs
- Organizing inventory
- Packaging important orders
- Learning about pattern making process and experimentation
- Assisting with photo shoots
- Helping set up sample sales
- Organizing fabric and samples
- Helping with finishing aspects of accessories
- Assisting with dye jobs
- Organizing inventory
- Packaging important orders
- Learning about pattern making process and experimentation
- Assisting with photo shoots
- Helping set up sample sales
March 2008
- March 2009
San Francisco, California, United States
Education
The Art Institute Of California - Los Angeles
Bachelors
March 2010
- February 2012
California, United States
The Art Institute Of California - San Francisco
October 2009
- February 2010
San Francisco, California, United States
Skills
Adobe After Effects,
Adobe Illustrator,
Adobe Photoshop,
Art Direction,
Branding,
Clothing Design,
Identity,
Logos,
Marketing,
Motion Graphics ,
Social Media Management,