A hands-on designer with over 15 years experience in art direction, package design and branding, I cut my teeth in the Fortune 100 prestige/luxury product category. I've developed top international fragrance and skincare brands, with a heavy fashion and retail focus. I also have experience in toys and entertainment.

Among the awesome brands I've supported are Hugo Boss, Juicy Couture, Victorinox, Giorgio Beverly Hills, Laura Biagiotti, Procter & Gamble Prestige Category and Mattel.

Known for my enthusiasm, intelligence and creativity, I strive to re-imagine brands through a fresh new lens. My work is built on an architecture of strong ideas: substance, thought and reason drive the outcome of any project. Practical, organized, focused, conceptual and good communicator, I've been responsible for presentations to clients and management in both freelance and in-house capacities.

Descended from 17th century Late Baroque Italian painter Luca Giordano, I spend my free time exploring the fine arts including drawing, print-making and sculpting in glass, cement and semi-precious gems.