Ponderosa DG

Freelance Senior Graphic Designer

Buenos Aires, Argentina
I'm a highly experienced Graphic Designer based in Bs. As., specializing in digital marketing, branding and lettering . With over 10 years of industry experience, I have been assisting small and medium-sized businesses as well as agencies in creating their unique brand identities.

Throughout my career, I have worked on diverse projects ranging from the printing industry to editorial work, and various aspects of the digital world. I approach each project with a deep dive into its requirements, ensuring a thorough understanding of the client's vision and objectives.

If you're looking for a Senior Graphic Designer who can bring your brand to life with creativity, expertise, and attention to detail, let's connect and collaborate on your next project.

Let's do great things together ;)

Work Experience

Ponderosa Design

Freelance Designer

Since 2015, I have been working full-time, taking on the responsibility of conceptualizing, designing, and producing visual solutions for various communication projects. Throughout my career, I've collaborated with a diverse range of companies, including marketing agencies and design firms.

My skill set encompasses a wide range of tasks, including:

-Developing branding projects for small and medium companies.
-Creating key visuals for advertising campaigns across platforms like Google Display and FB Ads.
-Designing assets for websites, landing pages, and social media platforms to maintain consistent graphic standards.
-Providing print advertisements and event assets for companies like IguanaFix and Bumeran.
-Producing various surface and printed pieces such as stationery, calendars, cups and plates, coasters, and book covers.
-Apply internal and external brand guidelines to produce assets.

I have had the privilege of working with prominent clients, including car dealerships such as Fiat, Petronas, renowned marketing agencies like Mango&cia, MUCHO, Inima, Puzzle MKT (among others), as well offer support design for platforms as Bumeran LATAM.
Additionally, I have collaborated with stationary brands such as Ry Productos and popular bars like Hormiga Negra and Bebedero in creating assets for their stablish brand.
January 2011 - Present Buenos Aires, Argentina

Creacttive S.A

Team Leader of the design area

As the leader of a team of designers, editors, and social media creators, my role involved coordinating the client's needs with our team's efforts, ensuring task completion, monitoring costs, and overseeing daily work. Additionally, I was responsible for providing support and solutions to projects that required the involvement of the Development Team and external freelancers.
One of the most notable projects I worked on was coordinating the team for the official FIAT website for Grey Agency.
January 2016 - September 2016 Argentina

Education

UAI

Diseñadora Gráfica

Completé 41 de las 42 materias, quedándome sólo la tesis para licenciarme
April 2008 - December 2012 Argentina

Image Campus

Motion Graphics

Curso de especialización en animación, haciendo hincapié en After Effects y Cinema 4d
August 2014 - December 2015 Argentina

Stefan Kunz

3d Lettering Bootcamp con Stefan Kunz

Course specialize in 3d lettering using procreate
May 2021 - June 2021 Switzerland

Stefan Kunz

3d Lettering Bootcamp con Stefan Kunz

Course specialize in 3d lettering using procreate
May 2021 - June 2021 Switzerland

Lettering Seminar

A comprehensive course that walks you through the process of creating a lettering piece from sketch to final digital artwork.
September 2022 - March 2023 Germany

Languages

English (Advanced),

Skills

Ads, Branding, Editorial, Editorial Design, Google Adwods, Illustrator, In Design, Photo Manipulation, Photography, Photoshop,

Escuela de Lettering / Casa la Don Juan

Workshop con Ximenz Jiménez / Octubre 2017