Paula Cayuela Vela

Art Director

Valencia, Spain

Work Experience


Art Director

Soy la responsable del diseño de su web responsive (diseñando cada interfaz, su experiencia de usuario, su iconografía y su blog).

Trabajo directamente con los departamentos de marketing, tecnología, producto y negocio diseñando todo tipo de contenidos gráficos necesarios.
February 2015 - Present Valencia, Spain

Risky Sm

Co Art Director

As Co - Art Director of Risky sm Agency, I do branding, social media visual content, interior design, and product design for clients like Belros which is a well known brand with more than 280 shops in Spain. (

Thanks to this client (which is focused on candies & kids products) I have lots of experience with vectorial illustration & kawaii character design!
October 2013 - Present Valencia, Spain


Product Designer

In Dymotics I have been involved in every step of the developing process.
Firstly I redesigned their website, taking care of the UX, aligned with their current objectives.
Secondly, I designed their Brand Image Dossier & their Presskit. In their Presskit I have also designed a visualization/infographic where we communicate how Dymotics helps users in a cool/creative way. Afterwards I designed the strategy to connect with followers/grow in followers using several designed images for SocialNetworks.
May 2013 - August 2013 Madrid, Spain


Junior Graphic Designer

I worked as middleweight designer as we manage the whole design work flow between another designer and me.

I was in charge of providing creative support to the Marketing team in terms of:

1) Press layout designs which used to be published in well-known Newspapers as: Metro, Daily Star, or Evening Standard in the UK; ABC, Marca, and El Mundo in Spain; (And It also get published in another countries as Italy, Germany, Finland and Sweeden.)

2) Web banner designs: Static ones and Flash.

3) Newsletter Images Design.

4) Front-End Web Design: Layout, headers, buttons and also web content as images/banners.
June 2011 - January 2012 London, United Kingdom


Graphic Designer Internship

I worked close to Mike Marcus doing some signal design for Techhub´s offices in Old Street.
I firstly designed all items vía illustrator & afterwards we printed them in vinyl using techhup´s brand colours.

It was a very pleasant place to work there, I loved the start-up environment as well as the people.
Too much creativity around!! :)
March 2011 - June 2011 London, United Kingdom


Graphic Designer Internship

I Worked designing for a Stock Photograpy Multinational brand called Moodboard, providing ideas/concepts from design to marketing in a creative way, as the e-mailing design (newsletters) to develop campaigns from the ground up by Internet, plus digital image creation.
February 2011 - March 2011 London, United Kingdom


Freelance Graphic Designer

Working as Freelance Graphic Designer for Public Relationship company which wanted to develop all the brand image, posters, and flyers.
October 2010 - February 2010 London, United Kingdom

Tapiata Devices

Product Design Intern

Working as a Product Designer in a start-up company which were developing a new product so that I had to assist the product manager with the producction and distribution issues.
June 2009 - September 2009 Madrid, Spain


Universidad Politécnica De Valencia

Master Experto en Ilustración

September 2015 - Present Valencia, Spain

Universidad Antonio De Nebrija

Industrial Design Engineer

September 2006 - January 2010 Madrid, Spain


Posgraduated in Graphic & Web Design

February 2009 - February 2010 Madrid, Spain


Spanish (Native),
English (Fluent),
German (Beginner),


3DStudio Max, Autocad, CSS, Dreamweaber, Fireworks, Flash, HTML, Illustrator, Indesign, Photoshop,

Additional Information

Development of inner skills courses:

09/2008 - 09/2009 Comunication skills course (Universidad Nebrija / Make a Team)
09/2008 - 09/2009 Emotional Intelligence skills course(Universidad Nebrija / BLC)
09/2007 - 09/2008 Negociation Skills Course (Universidad Nebrija / Make a Team)
09/2007 - 09/2008 Work in team skills Course(Universidad Nebrija / BLC)
09/2006 - 09/2007 Innovation and Creativity skills Course (Universidad Nebrija / PEOPLEMATTERS)
09/2006 - 09/2007 Problem Solution skills Course (Universidad Nebrija / BTS)

Development of Creativity and Design skills courses:

09/2010 Workshop "design my toy" (by: SIGGA HEIMIS)
09/2010 Workshop "liquid metal" (by: MAX LAMB)
09/2010 Workshop "souvenir" (by RAW-EDGES)
08/2009 Workshop "Intuition and pleasure" (by: MAARTEN BAAS)
08/2009 Workshop "i am an alien" (by: HECTOR SERRANO)

Language Courses:

03/12/2010 TOEFL Internet Based Exam, Score achieved: 88/120.
10/2010 – 12/2010 English Intensive Course (toelf preparation)
09/2006 – 06/2009 German Classes (in College)
09/2000 - 06/2005 German Classes (in High School)