luca francesco
London, United Kingdom
07582572619
be.net/pazdesigns
I am a creative Graphic designer currently based in london. Studied Visual Design in Naples with thesis in Branding and Identity, graduated with BA in Advertising and Marketing at "Università degli studi di Saleno" and MA in Marketing and Digital Communication at "Centro studi Comunicare Impresa".
My know how, marketing and creative skills make me good enough to add new dimensions and strength to a creative department. I have worked for ten years, both as a freelancer and in agency. During my work time as a Designer I had the opportunities to do business with a wide range of people, from the local barbershop to multinational companies and from the small grocer to financial banks.
I have earned nice amount of respect and reputation during the projects development at the agencies I have worked with. I love working to a deadline and known for being punctual and also a reliable mender of any team I work with. I take guest-pride in my work and strive to set the highest possible standards in everything I m involved with.
I am now a freelancer and looking for an opportunity to be a part of new creative department.
Ideas, Art direction and passion. Conceptualization and development of project. Branding and Identity, Visual & Graphic Designer, Print design, Illustrator, Photographer, Editing, Animation and Motion Graphics, CRM, Web Marketing, SEO & SEM, Non Conventional Marketing.
Photoshop, InDesign, Flash, Adobe Premier, After Effects, Office, iWork.
My know how, marketing and creative skills make me good enough to add new dimensions and strength to a creative department. I have worked for ten years, both as a freelancer and in agency. During my work time as a Designer I had the opportunities to do business with a wide range of people, from the local barbershop to multinational companies and from the small grocer to financial banks.
I have earned nice amount of respect and reputation during the projects development at the agencies I have worked with. I love working to a deadline and known for being punctual and also a reliable mender of any team I work with. I take guest-pride in my work and strive to set the highest possible standards in everything I m involved with.
I am now a freelancer and looking for an opportunity to be a part of new creative department.
Ideas, Art direction and passion. Conceptualization and development of project. Branding and Identity, Visual & Graphic Designer, Print design, Illustrator, Photographer, Editing, Animation and Motion Graphics, CRM, Web Marketing, SEO & SEM, Non Conventional Marketing.
Photoshop, InDesign, Flash, Adobe Premier, After Effects, Office, iWork.
Work Experience
Henry Cookson Adventures Ltd
Art Director / Chief Designer
- Selection, editing and retouching of all your photos database.
- Selection and creation of the video database.
- Animation, editing and direction of HCA Video.
- Design and editing of the bespoke photo album.
- Concept, visual design and administrator of your web site.
- Branding and Corporate Identity for HCA and Co-marketing.
- Setup and developed all your social-media.
- CRM and Html e-mail design.
- Brochure design from the concept to delivery.
- Selection and creation of the video database.
- Animation, editing and direction of HCA Video.
- Design and editing of the bespoke photo album.
- Concept, visual design and administrator of your web site.
- Branding and Corporate Identity for HCA and Co-marketing.
- Setup and developed all your social-media.
- CRM and Html e-mail design.
- Brochure design from the concept to delivery.
November 2012
-
London, United Kingdom
Promoinmotion
Freelance Art director
Project: City-Up an Application for smartphone.
April 2011
- September 2011
Italy
Shake-Up
Art Director Executive
Art Director Executive
Main responsibilities of the planning, execution and creative unit.
- Develop Corporate identity.
- Styling and Re-Styling brands.
- Translate concepts from customer to creative unit.
- Search and find concepts for marketing and advertising.
- Create new marketing campaigns that will be promoted online and offline.
- Create advertising campaigns that are above and below the line.
- Prepare and express brand awareness in exhibitions and conventions.
- Search and coordinate new illustrations, photography, animations, websites.
- Search and coordinate new artists.
Customers:
SSC Napoli – Auchan – SKY – Barba – Banca del Sud – Banca Popolare del Mediterraneo – Banca dello Sviluppo – DTS – Vitigno Italia – CapriNatura – Grimaldi Lines – TTTlines – Dimaio Lines – Domino Immobiliare – Polar & Edilbelvedere – ScandiSud
Junior Art Director - Journalistic writing for SMALL Magazine
Main duties include:
- Organize photography and set selection in preparation for brand promotion
- Create illustrations and activities targeted for children aged 0-12
- Search and coordinate new photography and illustrations contents for SMALL Magazine
Main responsibilities of the planning, execution and creative unit.
- Develop Corporate identity.
- Styling and Re-Styling brands.
- Translate concepts from customer to creative unit.
- Search and find concepts for marketing and advertising.
- Create new marketing campaigns that will be promoted online and offline.
- Create advertising campaigns that are above and below the line.
- Prepare and express brand awareness in exhibitions and conventions.
- Search and coordinate new illustrations, photography, animations, websites.
- Search and coordinate new artists.
Customers:
SSC Napoli – Auchan – SKY – Barba – Banca del Sud – Banca Popolare del Mediterraneo – Banca dello Sviluppo – DTS – Vitigno Italia – CapriNatura – Grimaldi Lines – TTTlines – Dimaio Lines – Domino Immobiliare – Polar & Edilbelvedere – ScandiSud
Junior Art Director - Journalistic writing for SMALL Magazine
Main duties include:
- Organize photography and set selection in preparation for brand promotion
- Create illustrations and activities targeted for children aged 0-12
- Search and coordinate new photography and illustrations contents for SMALL Magazine
January 2009
- November 2010
Italy
CHIARO
Visual Designer and Art Director
- Develop corporate identity
- Styling and Re-Styling brands
- Search and find concepts for marketing for advertising
- Create new marketing campaigns that will be promoted online and offline
- Create advertising campaigns that are above and below the line
- Event planning and promotion for Pomigliano Jazz Festival 2006 - 2008
Customers:
Circuito Jazz Festiva Provincia di Napoli – ONJ – Pomigliano Jazz Festiva – Itinera – Città Globale – Movimento Danza – Pomigliano Danza – Comune di Pomigliano.
- Styling and Re-Styling brands
- Search and find concepts for marketing for advertising
- Create new marketing campaigns that will be promoted online and offline
- Create advertising campaigns that are above and below the line
- Event planning and promotion for Pomigliano Jazz Festival 2006 - 2008
Customers:
Circuito Jazz Festiva Provincia di Napoli – ONJ – Pomigliano Jazz Festiva – Itinera – Città Globale – Movimento Danza – Pomigliano Danza – Comune di Pomigliano.
September 2006
- December 2008
Italy
Officina Creativa ISD
Design, Scriptwriter and Edior
Produced the first Promotional DVD for Superior Institute of Design Naples (I.S.D)
Distributed in Thailand , China, Dominican Republic.
Distributed in Thailand , China, Dominican Republic.
September 2005
- December 2005
Italy
Immagine Grafica
Visual Designer and Art Director
- Develop corporate identity
- Creating and redefining brands
- Search and find concepts for marketing for advertising
- Create new marketing campaigns that will be promoted online and offline
- Create advertising campaigns that are above and below the line
- Event planning and promotion for Pomigliano Jazz Festival 2000 - 2005
Customers:
Comune di Pomilgiano – Pomiglino Jazz Festival - Movimento Danza – Pomigliano Danza
- Creating and redefining brands
- Search and find concepts for marketing for advertising
- Create new marketing campaigns that will be promoted online and offline
- Create advertising campaigns that are above and below the line
- Event planning and promotion for Pomigliano Jazz Festival 2000 - 2005
Customers:
Comune di Pomilgiano – Pomiglino Jazz Festival - Movimento Danza – Pomigliano Danza
January 2000
- August 2005
Italy
Languages
English (Advanced),
Italian (Native),
Skills
After Effects,
Animatio,
Conceptualization And Development Of Project,
CRM,
Dreamweaver,
Editing,
Flash,
Ideas,
Illustrator,
Indesign,
IWork.,
Motion Graphic,
Office,
Photographer,
Photoshop,
Print Design,
SEO & SEM,
Visual & Graphic Designer,
Web Marketing ,