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In Partee studio we live the projects as if they were our sons: we wonder with their miraculous emergence; we enjoy seeing their first steps; we note how they grow up suddenly and how they come out into the real world.

For that reason we like to say that Partee -as its name suggests- is the celebration of the cre… Read More
In Partee studio we live the projects as if they were our sons: we wonder with their miraculous emergence; we enjoy seeing their first steps; we note how they grow up suddenly and how they come out into the real world.

For that reason we like to say that Partee -as its name suggests- is the celebration of the creative process. A celebration where each project is a wild party where it could happen absolutely everything. There are times that we raise victorious on the dance floor; sometimes we fall flat, drunk of flirt with the wrong ideas; other times, simply, the reality comes down the stairs as it would an angry neighbor to tell us off; etc.

In this way, our philosophy can be summarized in 7 principles as a suggestion that could be easily applied to life:

1- Don't set limits in seeking ideas -the technical aspects or the client will-.
The creativity is the domesticated imagination; let it bolt frequently.

2- Enjoy the creative process. Or what's the same: the path to finalize a project is even more important than the final result.

3- Use your hands as often as possible: they are, after the imagination, the best tool we have.

4- Love the light, the colors and the shapes as it was the first and last time you see them.

5- Be auto-critical with the result. If some work seems perfect to you, it means you haven’t looked at it enough. The perfection doesn't exist. Seek a balance of suitable imperfection.

6- Consider the error as a precious chance. Successes make you feel good. Learning from mistakes makes you unstoppable.

7- Leave the client -and the world in general- better than you've found it.

Partee team. Read Less
  • Art direction
    Partee Design — Vic, Spain
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