Paola Abril
Visual designer with a particular interest in UI/UX design and background in advertising.
Bogotá, ColombiaI’m a passionate netizen and I’ve been working on projects in UI/UX, web design, advertising and branding for more than 7 years spread between agencies and solo work (freelance).
I believe in graphic synthesis as a direct and effective way of communication to reach long lasting solutions also I'm an avid believer in the power of human-centered design. I approach design empathetically and focus on understanding the latent needs and emotions of the user. And I enjoy learning about new tools and approaches to continue enhancing my design process.
I believe in graphic synthesis as a direct and effective way of communication to reach long lasting solutions also I'm an avid believer in the power of human-centered design. I approach design empathetically and focus on understanding the latent needs and emotions of the user. And I enjoy learning about new tools and approaches to continue enhancing my design process.
Work Experience
Freelancer
UI/UX Designer
July 2019
- 2022
Colombia
Findasense
CX Creative and UX/UI Specialist, Innovation Leader
July 2019
- 2020
Bogotá, Colombia
Education
Coursera
Certificado profesional de Diseño de experiencia del usuario (UX) de Google
March 2022
- Present
Colombia
Languages
Spanish (Native),
English (Fluent),
Awards
Effie Awards
Silver Effie for Diageo’s campaign "Whit Whiskey You Reach the Next Level”.
2017
Skills
Art Direction,
Creative,
Design Thinking,
Digital,
Graphic Design,
Research,
UI,
Ux,
Web Design,