Federico Panzano

graphic designer

Genova, Italy
I am a Brand Identity, Editorial and Information Architecture Designer, creating and mantaining effective visual identities for companies of all size.
As an over ten years experience Graphic Designer, I am a problem solver at heart and strive to deliver the most effective solutions at the highest of standards.

Work Experience

M&R

Senior Graphic Designer

Responsible for coordinating and producing of a variety of graphics products and services, providing graphic design and art direction for Advertising, Identity Systems, Packaging and marketing materials, annual reports, brochures, exhibit displays, maps, slide shows.

Responsible for the ads and communication materials of the first italian insurance company - Generali Italia (generali.it). I mantain guidelines effective arranging layouts based upon available space and with the most effective format layout.

Responsible for the iconographic research and photo-editing providing photo-retouching if needed.

Prepare the assembly of final layouts for printing, and review and approve art materials.

Provide expert analysis and input on others designs

Meet with clients on a regular basis transforming their requirements into practical design solutions.
Some Clients followed: Generali Italia Insurance Group • Boero Colori S.p.A. • Soteco Group • Alliance Boots • Genova Port Authority • Genoa Oil Terminal • Regione Liguria Liguria Tourism Bureau • Ravano Green Power • Genoa Forwarder’s Association • Preti Dolciaria S.p.A.
September 2003 - Present Italy

Copenhagen Editors

Freelance Graphic designer

Responsible for the production of presentations and marketing materials for the Danish Tourism Board.

Responsible for the iconographic research and photo-editing providing photo-retouching if needed.
September 2010 - September 2011 Copenhagen, Denmark

Galata Edizioni

Freelance Graphic designer

Design footballs’ players stickers and albums for main italian football clubs (Juventus F.C. - S.S. Lazio - A.C. Fiorentina - S.S.C. Napoli - A.C. Roma), with a keen eye to production timing and design.

Design touristic guides developing book and map design, categorizing informations through photos, maps and diagrams.

Design art books creating eye-catching designs with awareness of print and production costs.

Assemble final layouts for printing.
May 2006 - Present Genoa, Italy

FIRMA

Assistant graphic designer

Developed projects for cultural companies.

Responsible for the iconographic research and photo-editing

Prepare the assembly of final layouts for printing.
July 2002 - October 2012 Italy

Education

Isia

graphic design

Attended the following courses: Corporate Image, Book Design, Typography, Signage Systems, Packaging, Marketing, Multimedia Projects, History of Art and Graphic Design, Printing and Engraving Technology.
• Bachelor in Graphic Design and Communication.
• Final Grade Point Average: 110/110 (full marks).

Graduation project: The Hospital Signage System: the Point of View of the Hospital Patient”. The project developed a new signage system applying a comprehensive approach through the study of how architectural design, colors and pictograms can help aide patients find their way.
Teacher: Alberto Marangoni; Contributions: Studio Dumbar (NL).
November 1999 - February 2004 Urbino, Italy

LAS Klee

High School

• High school with an applied arts program entitled, “Leonardo”.
• Final grade point: 90/100.
September 1994 - July 1999 Genova, Italy

Languages

English (Fluent),
German (Beginner),
Italian (Native),

Skills

Adobe Illustrator, Adobe InDesign, Adobe InDesign CS4, Adobe Photoshop, Brand Identity, Corporate Identity, Editorial Design, Graphic Design, Logo Design, Mac OS, Mac/PC Proficient, Photography, Power Point, Quark Xpress, Adobe In Design CS6, Advertising, Art Direction, Book Covers, Book Design, Brand, Brand Development, Branding, Communication, Communication Marketing, Communications Planning, Corporate Communication, Cover, EBook, Editing, Editorial, Editorial Design, Exhibit Design, Font Design, Icon Design, Iconography, Identity, Infographics, IPad, Ipad - Indesign, Logotipos, Market Trends, Marketing, Photo Research, Print Management, Signage, Tipografia, Typhography,

Publications

Graduation project: published in the fall 2006 edition of, 1000 Icons, Pictograms and Symbols, Rockport Publishing (USA). Like Rockport’s other “1,000” series books, this collection of designs provides a virtual catalog of ideas for designers to look to for creative inspiration. No matter what type of job or client presents itself, designers can view the work of 1,000 other talented designers to find unique and distinctive elements and influences.