Senior UX Designer
Working on creating apps and experiences for emerging markets, designing usable experiences for the next billion. With one broad spectrum manifesto, which is to "connect the unconnected". Bridging the gap between citizens and their governments.
Principal Product Designer
Creating delightful interfaces for the next billion commuters in India with Ola as a Principal Product Designer.
- UX for Ola Play, an all new fun in-car entertainment experience on the
consumer side of things.
- Redesigned Ola Money on the Ola App as well as initiatives such as Ola
- Worked on monetisation initiatives creating intuitive ideas for airline,
travel and hotel partners
Ola Play V1 was featured on Behance, TechCrunch, Forbes and several premier news outlets worldwide.
- December 2016
Principal Interaction Designer
Putting smiles on billions of happy shoppers by creating beautiful, innovative and emotionally engaging interfaces.
- November 2015
Creative Head Gaana / Head of Design, Interactive and Branding
Times Internet Limited, is the leading digital network, as well as the digital wing of Times of India Group.
Primarily Head of Design for Gaana. Having designed the Gaana app for iOS, Android, Windows 8 as well as on other OS's. At present crossing over 10 million+ install the app is now in it's fifth version. In addition to that, I have defined and designed the new logo and branding for Times Internet Limited. As well as creating apps for several other brands.
- May 2015
Xavier Institute Of Communications
Consulting NuMedia Professor (Part time)
I have been teaching a module covering Writing for the Internet, social media optimisation and marketing ones stories. Also did an extensive module on blogging and harnessing the power of social networks to push yourself and your content.
Note: This is something I do in my spare time, the main motivation is to keep myself busy so I do not stagnate.
Design and User Interface Director
Conceptualised, created and Designed the Eden UI for the Notion Ink Adam. Making a paradigm shift away from current UI styles in the market, identifying a unique look of its own and designing almost fifteen applications for it. Have made headway into designing for Android on Tablet devices.
The Adam and Eden UI secured a runners up at Engadget's best of CES 2011. Here is the Promo Video link www.vimeo.com/18464147
- January 2011
Was responsible for building the brand, working extensively with all the teams on innovative ideas to boost sales and spearhead brand awareness. Ideated, planned and Art Directed India's first full fledged Stereoscopic 3D Magazine innovation for the 5th Anniversary Issue of Top Gear.
Redesigned the Indian edition of Top Gear Magazine and is currently in charge of overseeing feature shoots, conceptualising covers, illustrating and generally in charge of bringing out a kick ass Issue every month.
Also, was responsible for the design and execution of Phase 1 www.femina.in website.
- September 2010
Sr. Web Designer
Worked on the branding for www.tech2.com as well as sites like www.compareindia.com, www.indiwo.com, www.cricketnext.com. Worked on various web design skeletons for CNBC tv18 corporate site and other in-house sites that later become web18.
Conceptualised a Tech2 magazine as well as did the redesign opening of Tech2.0 show. Also was responsible for all branding and day to day designs of Tech2.0
- February 2007
Dabbagh Publishing House
- Worked as the Art Director for a lifestyle coffee table magazine called Stars
- Also was the Art Director for a fashion teen magazine called Impule
- Editor of Playstation Magazine (Official)
- January 2006
Dubai, United Arab Emirates
Redesigned IT NATION BUSINESS REVIEW, one of the leading channel publications,
to 360 Magazine. Designed the Logo's, brochures and corporate communications
for all of their brands and events. Most notably TechTree.com and Discover India
Support Yatra. Also worked on miscellaneous Flash and Web work for Intel and
- December 2003
Jasubhai Digital Media
Visualiser, Designer, Writer
Computer Gaming World (CGW) was published by Jasubhai Digital Media. CGW was
instrumental in pushing serious gaming in India. In CGW, I was primarily a visualiser/
designer/Illustrator. I was also responsible for the CD interfaces and the website. In
addition to design, I used to pitch in with articles and page layouts
Started my career working as a web designer here. Worked on a large number of
sites, almost all of which never made it through the dot doom.