Creative Director at 5th Wall Agency - Producing Ad Campaigns and Creative Content for VR & AR.

Notably, Co-VR Director and Producer of Universal Pictures Cinematic VR Experiences entitled:

"The Mummy - Zero Gravity Stunt in VR"
"Fifty Shades Darker – The Masquerade Ball"

Critical Hit is an incubator that hatches experimental, avant-garde, unique, and otherwise innovative games. It is a partner to Concordia University's Hexagram Centre for Research-Creation in Media Arts and Technologies. Bringing together artists/researchers of Fine Arts, Arts and Science, Engineering and Computer Science within an environment fostering leading edge work in a broad range of interdisciplinary domains relating to new media art, design and technology.

This is my Montreal-based design studio where I currently help startups and companies execute strong ideas. When a client approaches me with a project, I create & lead teams of talented indie professionals tailored to their needs. Together we create marketing campaigns (web + social media), websites, indie games, concept art, illustrations, branding, photography and corporate videos.

• Ensure client needs are translated into detailed briefs and product specifications
• Partner with multifaceted freelancers to oversee the creation of varied creative projects
• Develop unique concepts that can be clearly communicated to clients, team and end users
• Anticipate and design for user needs by incorporating research, strategy and analytics
• Encourage a collaborative culture within new and dynamic teams
• Accomplish beautiful final works that can be felt and understood

Notable clients include: Saputo, Ask Men, Concordia University, reelyActive (Internet of Things Startup) and Labatt Breweries

In my role as Art Director for Lazy Nuke, I collaborated with Co-Founders in the areas of Game Design and Lead a team of 3D artists and animators during the production of a video game title for Mobile and Nintendo platforms.

• Conceptualized new game mechanics
• Assisted in writing a detailed Game Development Document
• Created concept art for characters, weapons and environments
• Introduced project management software to maintain clear communication, delegate tasks as a group and ensure milestones were met.

During my time as Creative Director at GoAirly, an innovative travel booking startup part of the D3 Incubator. I collaborated with the founders and team of developers to take the product from ideation to delivering a groundbreaking user interface.

• Developed the GoAirly brand.
• Developed multiple user interface mock-ups and prototypes.
• Lead the creative portion of a focus group presentation of the GoAirly product.
• Provided marketing insight with founders and marketing student volunteers.
• Introduced new project management software and techniques to enhance team productivity.

I joined Lockheed Martin as a technical illustrator, an entry level creative position which required me to create 2D graphics for military simulations. During my 3 years of employment there I have had the opportunity to grow and work on incredible projects, from developing sophisticated 3D models of complex naval equipment, to training staff on design fundamentals & software and eventually completely re-branding Lockheed's product VISTA simulations. All of which was only possible through the development of strong relationships built between the creative and software development team.

• Successfully completed +1000h 3D projects of complex military equipment.
• Successfully Trained Staff in 3DS Max and Photoshop.
• Was asked by team to Implemented Process improvements, by creating a written guideline to my techniques and workflow.
• Successfully created marketing material for international trade shows., i.e., video demo reel, print media, web advertising.
• Re-designed the UX & UI of our main software.
• Re-Innovated the brand of our VISTA simulations products (still in production today).

Security Clearance: Level ll Secret - ITAR, International Traffic in Arms Regulations

Re-vitalized a dying Comics section by:

• Re-designing the sections brand.
• Writing & illustrating comics of my own.
• Advertising & networking to increase awareness, readership and submissions.
• Editing & filtering submissions to ensure topics covered were in line with current trends.
• Ensuring that pages were designed and ready for press on a weekly basis.
• Designing for the future and allowing future editors to redefine the sections look while maintaining the formats advantages.

//Focused on character design for the film: The Other Side / De L'autre Coté