Novita (Vivi) Prasetia

Product Designer

Vancouver, British Columbia, Canada
Independent product designer specializes in UX & UI Design, working to help world-class companies in crafting delightful interface yet impactful user experience on websites, mobile apps, and software applications.

Currently based in Bali, Indonesia.

Work Experience

Thinker Tree Studio Inc.

Founder & Product Designer

Partnering with Creative Design Agencies in US & Canada (Apply Digital, Appnovation, Moderncraft, Glacier Media Digital, Indigenous Worx, Campaign Monitor, etc.) on building digital products such as mobile apps design, desktop apps, and websites.

- Leads and delivers design projects of large and ambiguous scope
- Take broad, conceptual ideas and turn them into something useful, valuable and impactful.
- Design flows and experiences that simplify and distill down complex actions into usable interfaces
- Design new experiences or layouts that evolve and define visual systems
- Lead a partnership with product managers, engineers, researchers and content strategists to oversee the user experience of a product from conception until launch
- Give and solicit feedback from designers and a broader product team in order to continually raise our bar for quality, while also taking on mentorship
January 2016 - Present British Columbia, Canada

Vancouver Film School

UX Instructor

Developed a new course on ‘Design Prototype & User Testing’ and assisted the final semester’s students to build their graduation project.
- Teach students various tools that can be used to design and prototype their graduation project.
- Evaluate student’s progress according to their course goals.
- Provide help and guidance on the graduation project development.
- Provide feedback + critique on student’s project & portfolio development.
November 2016 - November 2017 British Columbia, Canada

Designlab

UX Mentor

Helped to guide students through the course materials, project work, and overall learning journey as they begin their path to becoming a UI/UX/Product Designer. Provided meaningful feedback and dialog as a key to ensure that students would continue to build their UI/UX design skillset, and thrive throughout the UX Academy program.
- Evaluate student progress according to their course goals.
- Provide help and guidance on professional development (Project & time management).
- Provide online feedback + critique on student projects & portfolio development.
April 2016 - December 2017

Unbounce

Product Design Lead

• Undertaking heuristic audits of the app user experience and user interface.
• Performing an analysis/review of competing apps and writing a documentation that summarizes the competitive landscape.
• Talking to customer and CS team to understand user behaviour and frustration they have in the system.
• Running usability tests to see how users interact with the current system.
• Developing low and high fidelity wireframes, mockups and prototype to demonstrate the interaction of the app.
• Ideating and iterating on what would be the future of Unbounce app as a whole.
• Working closely with engineers on the project feasibility (defining complexity in relation to time to build and available resources).
• Working closely with product designers to make sure UX & UI consistency throughout the app.
• Helping in making sure that the product backlog are well groomed for the engineering team to work on every sprint.
July 2013 - May 2016 British Columbia, Canada

PT. Caberawit Pariwara

Graphic Designer

• Working on multiple clients for branding, print advertising, and marketing campaign.
• Collaborating with writers and content specialists to ensure that the copy is appropriate and provides proper context for clients.
• Collaborating with printers to make sure that the quality of the final outcome.
January 2011 - November 2011 Indonesia

Education

Vancouver Film School

Digital Design Diploma

April 2012 - April 2013 Vancouver, British Columbia, Canada

Limkokwing University Of Creative Technology

Bachelor in Digital Film and Television

February 2008 - December 2010 Malaysia

Languages

English (Fluent),
Bahasa Indonesia (Native),

Awards

Adobe Creative Jam

CREATIVE JAM 2017 WINNER PEOPLE’S CHOICE AWARD

2017

Applied Arts Magazine

STUDENT AWARD WINNER for INTERACTION DESIGN

2013

Vancouver Film School

BEST GRADUATE PROJECT & BEST PORTFOLIO

2013

Adobe - Design Achievement & MAX Awards

INFORMATION DESIGN FINALIST

2013

Skills

Adobe Illustrator, Adobe Indesign, Adobe Photoshop, Axure, CSS3, Figma, HTML5, Principle, Sketch App,