• Promote practices in empathising with users within the product team - work with researchers to define the research question and complete the user journey, draw insights from heatmaps, HotJar recordings, qualitative and quantitative data
• Define opportunities for improvements and new features on the product based on identified user needs
• Create interactive prototypes to flesh out the ideas
• Test prototypes to validate the ideas and usability
• Monitor performance of flows and constantly repeat the cycle to optimise the experience
• Promote practices in empathising with users within the product team - work with researchers to define the research question and complete the user journey, draw insights from heatmaps, HotJar recordings, qualitative and quantitative data

Digital Marketing Agency with offices in Bulgaria. As part of their team I’ve beenworking with most of the Molsom Coors beer brands in Bulgaria - Staropramen,Kamenitza, Astika and Burgasko, as well as completed various projects for Viber, Jacobs, Oreo, Milka and Sodexo Bulgaria.

Main responsibilities:
• Design and support social network campaigns on Facebook and Instagram
• Corporate site redesign
• Web / Mobile designs
• Develop graphics illustrations, logos and branding
• Presenting the design to clients

Company O Plus offers delivery of promotional products and advertising services. Here I had the honor of working together with Staples, Staedtler, Senator, Parker,Waterman and many more companies in the industry.

Main responsibilities:
• Support company’s website with banners
• Design flyers, posters, brochures and catalogues
• Pre-priess processes

• applying sociological theory to society's organisations
• researching, judging and evaluating complex information
• knowledge of research methods, analysis and statistical techniques
• developing opinions and new ideas on societal issues
• the ability to understand common perceptions of the social world
• relating sociological knowledge to social, public and civic policy