Nalini Maheshwari
Brand Strategist and Creative Designer
London, United Kingdom
+44 07435832423
be.net/nalinimaheshwari
Work Experience
For The People
Creative Designer and Brand Strategist
Responsibilities:
• Mapping out the direction for the overall branding
• Logo design
• Curating a branding kit based on the brief
• User Interface Design for the website
• Creating necessary collaterals and graphics for the launch (posters, advertising stands, digital menu, labels etc)
• Designing artworks for dining products (takeaway cups, coasters, serviette designs etc)
• Designing artworks for the interior space
• Product and Space photography (food, drinks and interiors)
• Publication Design for PR purposes
• Mapping out the direction for the overall branding
• Logo design
• Curating a branding kit based on the brief
• User Interface Design for the website
• Creating necessary collaterals and graphics for the launch (posters, advertising stands, digital menu, labels etc)
• Designing artworks for dining products (takeaway cups, coasters, serviette designs etc)
• Designing artworks for the interior space
• Product and Space photography (food, drinks and interiors)
• Publication Design for PR purposes
September 2020
- Present
Singapore
Crestbrick
Creative Designer
Responsibilities:
• Mapping out the direction for the re-branding (How to convert it to a more boutique agency)
• Logo design (re-vamp the old logo and give meaning to it)
• Curating a branding kit based on the brief
• User Interface Design for the website (still in coding phase)
• Creating necessary collaterals and graphics
• Brochure and Factsheet design for Roadshow purposes
• Marketing content for the roadshows
• Mapping out the direction for the re-branding (How to convert it to a more boutique agency)
• Logo design (re-vamp the old logo and give meaning to it)
• Curating a branding kit based on the brief
• User Interface Design for the website (still in coding phase)
• Creating necessary collaterals and graphics
• Brochure and Factsheet design for Roadshow purposes
• Marketing content for the roadshows
August 2020
- Present
Singapore
I Quadrant
Marketing Creative Designer
Responsibilities:
• Make-over for the experience kit for all course attendees
• Curating a branding kit based on their new branding
• User Interface Design for the website (design in the process)
• Creating necessary collaterals and graphics
• Social media content design
• Supporting the group of companies: branding, marketing and design
• Make-over for the experience kit for all course attendees
• Curating a branding kit based on their new branding
• User Interface Design for the website (design in the process)
• Creating necessary collaterals and graphics
• Social media content design
• Supporting the group of companies: branding, marketing and design
July 2020
- Present
Singapore
Zilver
Freelance Graphic Designer
August 2019
- April 2020
Pune, India
Singapore Fashion Week
Receptionist and Dresser
Marina Bay, Singapore
Education
University Of The Arts - London
Masters in Graphic Branding and Identity
October 2021
- July 2023
London, United Kingdom
LASALLE College Of The Arts
BA (Hons) in Fashion Media and Industries
July 2017
- Present
Singapore, Singapore
Languages
English (Fluent),
Hindi (Native),
German (Beginner),
Skills
Adobe After Effects,
Adobe Illustrator,
Adobe Indesign,
Adobe Photoshop,
Advertising,
Art Direction,
Brand Identity Design,
Brand Strategy,
Branding,
Consumer Research,
Creative Direction,
Fashion Styling,
Fashion Writing,
Graphic Design,
Lateral Thinking,
Marketing,
Social Media Marketing,