I was assigned by the CEO to start this business to be the OOH media arm of the group and for Egypt as well as it is the first online platform that covers the topic. As a General Manager I had the next responsibilities:
• Developing the core company cultures and ethical purposes
• Developing the company vision for the first 5 years
• Developing reasonable mission that sends return on the other group entities
• Developing the right strategy in order to fulfill the mission
• Developing the Business Plan and all related action plans
• Building the required capacity to provide such a content on daily basis
• Building the departmental hierarchy considering the workflow
• Recruiting the right talents into every department accordingly
• Building reporting system and proved KPIs for every personnel nd department
• Analyzing the KPIs on roundly basis and evaluate the company performance upon referenced analysis
• Team building and mentoring how to set, meet deadlines, hit goals and sustain success

As an editor in chief, I have many responsibilities as:
• To understand the nature of the OOH industry, including the stakeholder
• Defining the requirements of every segment of the market stakeholders; marketers, media planners, and the media providers including the inventories, and networks
• Keeping an eye on the updates of the industry and the community response to the updates.
• To offer our readers the daily reliable media intelligence they need for their success
• Generating the required analysis to define the right future actions
• Making sure with my team every day that we're on time for the day publishing routine
• Studying users' behaviors and supervising the content team to develop the calendar
• Building the brand image and acquire users, and customer's loyalty

Local OOH (Out-of-Home) Media agency, outdoor advertising, marketing, advertising, branding

Responsible for managing the public relations and brand reputation of the organization. Build and sustain a company's reputation for quality, reliability, and customer satisfaction. Create and deliver verbal & visual content that handles all communication given to the public.

Primary responsibilities
• Manage company brand and reputation.
• Ensure public views the organization favourably.
• Create and launch press releases and marketing campaigns.
• Contact members of the media to set up interviews with company reps.
• Get company featured on radio, TV or the Internet.
• Ensure that all opportunities for the CEO are fully vetted.
• Drive corporate strategy and message development, pitch and announcement strategies.
• Develop branding initiatives, internal communications, and external media relations.
• Determines communications strategy and execute programs to deliver communications objectives throughout the organization.
• Develop communication strategies for the delivery of corporate culture and business strategy.
• Manage media relations and maximize media opportunities.
• Develop strong relationships with media reps.
• Develop delivery and packaging plans for corporate messages.
• Develop internal publications such as newsletters, releases, email announcements, planned publications, on-line, intranet, video, special projects and assignments.
• Create rich and creative content that is optimized for search engines.
• Hire team and train them to be fully qualified to deliver the best performance.

Architecture & Construction... Communication, marketing, branding, digital strategy, team building, and building capacity.

• Developing an organizational marketing strategy and communication policy
• Working on marketing follow-ups activities, and ensure that the activities are all in line with the organizational targets.
• Create annual marketing budgets based on target dues, allocating mandatory expenses, discretionary expenses, and media expenses as appropriate to support marketing programs, initiatives and brand messaging in order to achieve organizational objectives. Responsible for monthly forecasting and maximizing communication budgets by analyzing ROI
• Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the organization.
• Focus on exponentially driving the growth of our social media channels, including fan base for Facebook® LinkedIn®, and Twitter® (social connections), as well as an increase in data collection, Email (subscribers), for the specific business unit for which you have direct responsibility.
• Getting Involved in scheduling appointments, preparing and delivering the presentation to the client, analyzing their requirements and research their business.
• Builds exceptional relationships with internal and external partners, based on professional interactions, timely and responsive project management, superlative communications skills (oral and written), and shared commitment to the Mission, Core Values and Promise of CUBE consultants, and ensuring customer loyalty through excellent customer service as well as meeting all client needs appropriately.
• Researching and reporting all the international and regional trends, and offering solutions and conclusions for the business development
• Working as part of a team and closely with other departments within the organization.

Responsible for managing the public relations Responsible for managing the public relations and brand reputation of the organization. Builds and sustains a company's reputation for quality, reliability, and customer satisfaction. Writes and delivers press releases and handles all communication sent to the public.
Primary responsibilities

Manage company brand and reputation.
Ensure public views the organization favorably.
Create and launch press releases and marketing campaigns.
Contact members of the media to set up interviews with company reps.
Get company featured on radio, TV, or the Internet.
Ensure that all opportunities for the CEO are fully vetted.
Drive corporate strategy and message development, pitch and announcement strategies.
Develop branding initiatives, internal communications and external media relations.
Determines communications strategy and execute programs to deliver communications objectives throughout the organization.
Develop communication strategies for delivery of corporate culture and business strategy.
Manage media relations and maximize media opportunities.
Develop strong relationships with media reps.
Develop delivery and packaging plans for corporate messages.
Develop internal publications such as newsletters, releases, email announcements, planned publications, on-line, intranet, video, special projects and assignments.
Create rich and creative content that is optimized for search engines.
Hire and train PR assistants and account executives.

In fact the title didn't reflect the role at all, it was more to a Associated Communication Director, or Assistant Communication Director. the core responsibility is in the strategic media work and production including the creative work and the concepts. I receive strategic briefs about the next year marketing plan or maybe a campaign and I manage we my staff to develop the needed media to deliver the organization messages and helps to achieve the strategic targets. some of my responsibilities were:
• Handling the brand and its elements, and auditing the brand usage within and out the organisation
• Developing the department strategy and contribute to the annual planning and budgeting
• Managing commercial deals with media channels, outsourcing, tendering, call to participation and evaluating
• Managing the brand verbal and visual communication with the teamwork of copywriters and designers
• Managing the brand appearance and ensuring the decency, clarity, and reputation of the brand image
• Managing the social media accounts through social media team and outsourced agencies
• Managing the outsourcing media agencies to ensure the quality and specifications of the deliverables are met
• Handling the marketing, creative, media content of the brand across media channels
• Handling the events management and participation to ensure the best representation for the organisation and its brand image
• Reporting roundly and immediately in case of emergencies with recommendations for the crises or challenges

• Analyzing the marketplace and identifying the potential customers then categorizing them according to the demographic and geographic data.
• Strategizing the communications by developing the needed strategies for the brand and its communication through the different sectors and segments of the marketplace, based on the marketing and sales targets.
• Budgeting the strategies and the action plans scaling the different channels of communications and target market according to its ROI to get the maximum performance for the comm budget.
• Developing plans and schedules for the brand communications based on the strategies and the budgets.
• Monitoring and analyzing the team performance individually and developing performance enhancement programs and courses.
• Evaluating the suppliers and media channels, negotiating to reach the best deals and managing the partnerships and outsourcing.
• Monitoring the media and advertising then developing insights and analysis of every media individually to measure the ROI and the budget performance.
• Evaluating the team and developing experience exchange programs and workshops.

Creative Director & creative department manager
- presenting the agency online/offline
- meeting clients and manage the presentations
- managing my staff to develop the creative work according to briefs
- joining the accounts managers and the marketers the strategic planning
- manage the suppliers (production houses& studios) and the outsource works
- reporting managers

• Analyzing the marketplace and identifying the potential customers then categorizing them according to the demographic and geographic data.
• Strategizing the communications by developing the needed strategies for the brand and its communication through the different sectors and segments of the marketplace, based on the marketing and sales targets.
• Evaluating the team and developing experience exchange programs and workshops.

Creative Director & creative department manager
- presenting the agency online/offline
- meeting clients and manage the presentations
- managing my staff to develop the creative work according to briefs
- joining the accounts managers and the marketers the strategic planning
- manage the suppliers (production houses& studios) and the outsource works
- reporting managers

Senior Graphic designer and group supervisor
- managing the group to develop the input projects
- developing multimedia and online media
- digitalizing the historical heritage through visuals
- developing show solutions for different content (online books, interactive virtual tours)
- enhancing and retouch the input visual data to be attractive & understandable
- reporting managers

A supervisor of a group, developing from the storyboards to the complete cartoon animation
- receiving the storyboards and analyze to develop the key-frames
- drawing the key-frames to the animators to complete the entire animations
- managing the animation through the coloring stage and the animation stage
- developing the special effects for every scene (smoke, trails, flares... etc)
- reporting managers

Graphic Major... Since it depends on the preparation of graduate talent is characterized by technical and graphic design capacity distinguished by the academic programs of study »Undergraduate». As well as deepening specialization at the postgraduate level through research projects and technical.

Therefore, the mission of the department emphasizes the ability to deepen its understanding of the student skills of the mechanisms of technological modernization in addition to technical skill and artistic production of plastic and artistic work .. As well as the ability to design using a computer equipped for the work of the design using a graphics program, whether to produce a static image or animated... It also qualifies the student for the labor market for the development of society and the environment.